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Register here: https://nsaoa.wildapricot.org/event-6780740What if speaking wasn't just what you do, but the engine that drives your entire business?
In this highly interactive 90-minute session, speaker, author and solo-business mentor Col Fink explores the difference between being a professional speaker and a speaking professional. While professional speakers earn income from presentations, speaking professionals use speaking as a strategic business tool to build authority, attract ideal clients, create demand and generate opportunities beyond the stage.
Rather than focusing on presentation skills or stagecraft, this session challenges participants to think more strategically about the commercial ecosystem surrounding their expertise. Col will guide attendees through practical frameworks to identify who they truly serve, the problems their audience will pay to solve, and how speaking can become a catalyst for long-term business growth.
Participants will explore where speaking fits within a profitable solo business, how to connect their expertise to genuine market needs, who really makes buying decisions, and how to develop high-value offers that extend beyond a keynote or workshop. The session also examines how speaking builds credibility, visibility and trust, and what foundations should be in place before investing further in content, marketing or showreels.
Whether you're an emerging speaker, an experienced professional looking for more consistent revenue, or a CSP seeking to maximise the value of your intellectual property, this session will provide practical insights and fresh perspectives on building a more commercially intelligent speaking business.
Come prepared to challenge your assumptions, contribute to the discussion and leave with greater clarity about your audience, your value, and how speaking can become a sustainable driver of both impact and profitability.
About Col Fink
Col Fink helps solo professionals make money meaningfully and freedomfully.
An accomplished speaker, author, facilitator and business mentor, Col teaches professionals how to use public speaking to communicate ideas, build authority and grow commercially successful businesses. He is the author of Speakership, which explores how to lead and grow a business through public speaking, and Tribe of Learning, a guide to creating deeply engaging learning experiences. He is also developing The Solo Pro, focused on building profitable solo businesses that provide both meaning and freedom.
Col combines sharp commercial thinking with practical frameworks and an engaging, highly participatory facilitation style. His work challenges professionals to look beyond individual presentations and consider how their audience, expertise, offers and business model fit together.
The Program:
6:00pm Dinner upstairs at Brewmanity (optional and at your own cost)
7:00pm Event kick off
7.30pm Guest speaker
9:00pm Event concludes, followed by rooftop Networking Drinks (optional and at your own cost)
Register here: https://nsaoa.wildapricot.org/event-6780740
Can't attend in person? Join us online!
Providing accessibility for those unable to attend in person with Zoom. The link will be sent once registration is confirmed.
A recording of the Chapter Event will also be sent post-event.
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Event venue
Brewmanity, 50 Tope Street, South Melbourne VIC, Australia, 49-51 Tope St, South Melbourne VIC 3205, Australia, Melbourne
Tickets
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