About this Event
STRIVE WISDOM | EVENT LEARNING BRIEF
Entrepreneurship & Small Business Skills for Women
New York City, NY, USA
01 | The Session At A Glance
Location
New York City, NY, USA
Duration
1 Full Day – 8 Hours
Delivery
Instructor-led classroom training
Format
In person classroom training (Virtual session available upon request)
Language
English
Credits
8 PDUs / Training Hours
Certification
Course Completion Certificate
Refreshments
Enjoy Complimentary Refreshments (Beverages, Lunch, and Snacks are included)
NOTE: The course will be delivered by experienced local trainers.
We aim to assign a qualified professional trainer based in or near the advertised training location. The trainer’s details and professional profile will be shared with registered participants before the session.
02 | Why This Session?
Starting or managing a small business requires planning, financial awareness and an understanding of customer needs. This session introduces practical approaches to developing business ideas, researching markets, managing costs and organising daily operations.
Participants explore foundational business concepts through examples and activities relevant to aspiring entrepreneurs, freelancers and women who already manage small businesses.
03 | What You Can Take Into Your Work
- Identify business ideas that address customer needs.
- Develop a simple business plan.
- Apply basic market research techniques.
- Estimate costs and consider pricing.
- Track income and expenses.
- Explore suitable marketing channels.
- Practise customer communication and networking.
- Recognise operational priorities and business risks.
04 | Is This Session For You?
- Aspiring Women Entrepreneurs: Assess business ideas and initial requirements.
- Women Starting a Small Business: Learn planning, budgeting and market research.
- Women Small-Business Owners: Review financial tracking and operations.
- Women Freelancers: Explore pricing and client relationships.
- Women with Home-Based Businesses: Consider costs, customers and marketing.
- Women Developing a Business Idea: Assess resources and market needs.
05 | The Strive Wisdom Approach
Practical: Use everyday business examples and exercises.
Human-Centred: Consider customer needs and individual business circumstances.
Responsible: Explore financial planning and business risk awareness.
Workflow-Oriented: Connect planning, budgeting, marketing and operations.
Applied: Practise concepts through activities and case studies.
06 | From Individual Learning To Team Practice
In-House Session
Want to train your entire team?
Strive Wisdom can adapt this course for women's business networks, entrepreneurship programmes and community organisations. Content can reflect participants' business sectors, experience levels and learning
Contact us at [email protected] to explore in-house training options or get answers to your questions.
© 2026 StriveWisdom. All Rights Reserved.
Agenda
The Seven Practical Areas
Module 1: Business Ideas and Entrepreneurial Skills
Info: • Identify potential business ideas.
• Assess skills and available resources.
• Understand basic business responsibilities.
• Icebreaker
Module 2: Market Research and Customer Understanding
Info: • Identify target customers.
• Research competitors and market needs.
• Review customer feedback.
• Hands-On Activity
Module 3: Business Planning and Goal Setting
Info: • Understand business plan components.
• Define goals and priorities.
• Identify practical next steps.
• Workshop Exercise
Module 4: Budgeting, Pricing and Financial Basics
Info: • Identify start-up and operating costs.
• Explore pricing and revenue.
• Track income and expenses.
• Case Study
Module 5: Marketing and Customer Engagement
Info: • Communicate product or service value.
• Explore marketing channels.
• Develop customer relationships.
• Role Play
Module 6: Operations and Risk Awareness
Info: • Identify daily operational tasks.
• Explore record-keeping and workflows.
• Recognise potential business risks.
• Group Discussion
Module 7: Networking and Business Action Planning
Info: • Explore professional networking.
• Identify business support resources.
• Develop an action plan.
• Workshop Exercise
Event venue & nearby stays
Regus - NY, New York City - Brookfield Place, 200 Vesey Street, 24th Floor, New York, United States
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