About this Event
Overview
By the end of this workshop, you’ll have the knowledge and confidence to create video that drives revenue for your business.
This is for you if:
- You know your business needs video but haven’t started
- You’ve started, but nothing came of it and you’re not sure why
- You don’t know which type of video your business needs
- You don’t like being on camera, or the sound of your own voice
- You’re paying for content you could make yourself, or you’re tempted to
What You’ll Learn
- Which type of storytelling your business needs, based on how your customers buy
- How to write a script for your video
- How to get good light, clear sound and professional framing from your phone
- How to edit: pacing, music and subtitles
- A process you can repeat for every video you make
How the Workshop Runs
The workshop is split into three parts: planning, filming and editing.
- Planning. An introduction to storytelling, the four questions that shape every video, and how to script yours.
- Filming. Camera, lighting and sound, using the phone you already own.
- Editing. Pacing, music and subtitles.
Who It’s For
Small business owners, solopreneurs, freelancers and anyone who wants video to bring in business. Complete beginners are welcome, because we teach everything from scratch.
About Your Host
I’m Karan Kashyap, a documentary filmmaker. I’ve spent more than 15 years drawing out people’s stories, first as a psychometric interviewer at Gartner, then producing documentaries for the Premier League, with work published across Amazon Prime Video, The Guardian, ESPN and many more. I came into the industry at thirty with no experience and taught myself the fundamentals from scratch. If I could learn it, you can too.
Showreel: https://staynoisey.com/showreel
Agenda
🕑: 09:00 AM - 10:00 AM
Planning: Storytelling and Scripting
Info: An introduction to storytelling and the four questions that shape every video. You’ll work out which type of story your business needs, based on how your customers buy, then learn how to script it.
🕑: 10:00 AM - 11:00 AM
Filming: Camera, Lighting and Sound
Info: How to get the best out of your phone, including understanding your camera setting, functions, and capabilities. We also cover foundations of lighting, sound and professional shot types. Includes a short break.
🕑: 11:00 AM - 12:00 PM
Editing: Pacing, Music and Subtitles
Info: How to turn what you’ve filmed into a finished video. We will edit a video live in the session and also cover everything from importing your footage, understanding safezones, and how to export your video at the highest quality.
Event venue & nearby stays
London Chamber Of Commerce and Industry, 33 Queen Street, London, United Kingdom
Concerts, fests, parties, meetups — all the happenings, one place.