About this Event
The Aroma Leads Us Home — El Aroma Nos Guía a Casa
Join us for the culminating event of the Produce IQ Día de Muertos series, a community gathering centered on food, memory, culture, and the ingredients that connect us to home.
Guests will experience a guided communal tasting featuring three rounds of small bites, with two tastings in each round. Throughout the afternoon, we’ll explore the stories, aromas, produce, and food traditions that carry memory across generations.
The experience will include culinary storytelling, community voices, and reflection as we gather around the table to remember, taste, and connect.
Sunday, October 25, 2026
3:00–5:00 PM
Cuba 1918
2809 W. Southcross Blvd.
San Antonio, TX 78211
This is a free community event, but seating is limited. Space will be available on a first-come, first-served basis.
Presented as part of Produce IQ withThe Produce Lady, in collaboration with community, culinary, and cultural partners.
Everybody Eats. Food is Health.
Agenda
🕑: 03:00 PM - 03:30 PM
Welcome & Gathering
Host: Chef Jamie Gonzalez - The Produce lady
Info: Arrive, get settled, and join us as we open the afternoon with a welcome to the Produce IQ Día de Muertos experience and the stories behind the gathering.
🕑: 03:30 PM
Tasting Round One
Host: Chef Jamie Gonzalez - The Produce Lady
Info: The first of three guided tasting rounds, featuring two small bites and the ingredients, memories, and food traditions connected to them.
🕑: 03:55 PM
Tasting Round Two
Info: Our tasting continues with two more bites, culinary storytelling, and conversation around the flavors and aromas that connect us to home.
Entry 4
🕑: 04:20 PM
Tasting Round Three
Info: The final tasting round brings together two additional bites and the stories woven throughout the afternoon.
🕑: 04:40 PM
Community Stories & Closing
Info: We close with community voices, reflection, and a final moment together honoring food, memory, and the people who bring us home.
Event venue & nearby stays
Cuba 1918, 2809 West Southcross Boulevard, San Antonio, United States
Concerts, fests, parties, meetups — all the happenings, one place.