About this Event
Event Details
- Venue: London Marriott Hotel Marble Arch
- Date: 5th June 2026
- Time: 9:00 AM – 5:00 PM
- Format: In-person, by invitation (limited capacity)
Who This Event Is For
This event has been carefully designed for decision-makers and influencers responsible for workforce development, talent strategy, and organisational capability building, including:
- Marketing Directors
- Head of Marketing Departments
If you are responsible for recruiting, developing, or retaining marketing or social media talent, this event will provide you with practical strategies and actionable insights you can take back into your organisation immediately.
Event Overview
In today’s increasingly competitive and cost-conscious environment, organisations are under growing pressure to attract high-quality talent, close critical skills gaps, and build sustainable pipelines for future leadership—all whilst maintaining efficiency and controlling costs. We provide a comprehensive suite of training and upskilling programmes, designed to develop capability across all organisational levels.
Our programmes are:
- Tailored based on years of professional experience, ensuring relevance for:
- Entry-level employees
- Mid-career professionals
- Senior managers and leaders
- Customised to sector-specific pathways, ensuring direct alignment with organisational needs
- Delivered through a structured approach that integrates:
- Professional qualifications
- Practical, work-based application
- Measurable performance outcomes
Through effective utilisation of Apprenticeship Levy funding, these programmes can be delivered at no additional cost, enabling organisations to invest in their workforce without increasing training budgets.
Apprenticeships are available to employees of all ages and seniority levels, subject to eligibility requirements.
🎓 Our Areas of Specialisation
Kent Business College is a leading provider of apprenticeship programmes, with particular strength in:
- Marketing Executive Level 4 (CIM Level 4 Certificate in Professional and Digital Marketing)
- Marketing Manager Level 6 (CIM Level 6 Diploma in Professional and Digital Marketing)
- Marketing Research Level 4 (Marketing Research Society Certificate)
- Sales Executive Level 4
Our programmes are designed not only to meet apprenticeship standards, but to align with industry practices, professional body frameworks, and real organisational needs.
A Practical, Employer-Focused Experience
This is not a theoretical session. It is a practical, employer-led experience, grounded in real delivery, proven outcomes, and strong industry partnerships.
You will leave with clear, actionable strategies to enhance both your recruitment approach and your workforce development model.
🗓️ Full Agenda
☕ 9:00 – 10:00 | Registration, Check-in and Professional Networking
The day will begin with a relaxed and welcoming networking session, allowing you to:
- Connect with fellow employers across multiple sectors
- Exchange ideas, challenges, and best practices
- Meet the Kent Business College leadership and programme teams
This is an excellent opportunity to build meaningful professional connections before the formal sessions begin.
🚀 10:00 – 11:00 | Unlocking the Apprenticeship Levy: From Cost Centre to Strategic Asset
Transform how your organisation approaches recruitment and workforce development
This session will provide a comprehensive and practical overview of how to maximise the value of your apprenticeship levy.
We will explore:
- How apprenticeships can support development at all levels:
- Junior roles
- Mid-level professionals
- Senior leadership and C-suite development
- How to utilise levy funding effectively to:
- Reduce recruitment costs
- Improve retention
- Build long-term talent pipelines
- Real-world employer examples demonstrating:
- Increased productivity
- Improved employee engagement
- Strong return on investment
This session will challenge common misconceptions and provide a clear roadmap for embedding apprenticeships into your workforce strategy.
🏗️ 11:15 – 12:15 | AI in Marketing (Master Class Session)
This one-hour masterclass explores how Artificial Intelligence is transforming modern marketing by enabling more personalised, data-driven, and efficient campaigns. It will provide a practical overview of how AI can be applied across the marketing lifecycle, including content creation, customer segmentation, campaign optimisation, and performance analysis, while demonstrating how organisations can improve productivity, enhance customer engagement, and increase return on investment. Aligned with Marketing Executive Level 4 and Marketing Manager Level 6 programmes, the session will also highlight how AI-driven skills can be embedded into your team to future-proof your marketing capability and maintain a competitive edge.
📊 12:30 – 1:30 | Marketing Programmes (CIM Level and Level 6 in Professional and Digital Marketing)
Developing marketing professionals who deliver measurable business impact
This session will focus on marketing programmes aligned with industry standards and professional bodies.
Programmes include:
- Marketing Executive Level 4 (CIM Level 4 Certificate in Professional & Digital Marketing)
- Marketing Manager Level 6 (CIM Level 6 Diploma in Professional & Digital Marketing)
These programmes are designed to:
- Develop strategic marketing capability
- Enhance digital and commercial awareness
- Strengthen brand, customer, and campaign management skills
- Support progression from entry-level roles to senior leadership positions
You will gain insight into how organisations are using these programmes to drive growth, improve performance, and future-proof their marketing teams.
🍽️ 1:30 – 2:30 | Networking Lunch (Open Buffet)
A high-quality buffet lunch will be provided, offering further opportunity to:
- Continue conversations with peers
- Explore collaboration opportunities
- Speak directly with programme leaders and advisors
🏛️ 2:30 – 3:30 | Governance Board Membership: Shape the Future of Workforce Development
An opportunity to influence strategy, quality, and innovation
Kent Business College invites selected employers to become part of its Governance Board.
As a member, you will:
- Contribute to strategic direction and decision-making
- Influence programme design and quality assurance
- Strengthen your organisation’s position as an industry leader
- Engage directly with education and policy developments
Participation is by application and invitation, ensuring a high-level and impactful board. If you are interested to be a member of the governance board at Kent Business College, please apply from this Link
🤝 3:45 – 4:45 | Employer Forum: Co-Designing Future-Ready Curriculum
Ensuring training reflects real industry needs
This interactive session will provide a platform for employers to:
- Share insights into current and emerging skills gaps
- Influence curriculum design and delivery
- Collaborate with other organisations and industry leaders
- Help shape the future of apprenticeship provision
This is a genuine opportunity to ensure that training programmes are aligned with real-world business requirements, not just academic frameworks.
🎁 A Premium Learner Experience (Fully Funded by Kent Business College)
Kent Business College is committed to delivering an exceptional learner experience, going significantly beyond standard apprenticeship provision.
Each learner benefits from:
- Private healthcare insurance
- Weekly live interactive sessions
- Dedicated monthly one-to-one coaching
- Three fully funded face-to-face events in London (including travel costs)
- A complimentary Diploma Level 7 in Strategy and Leadership
- A free tablet device
- Access to all learning materials at no cost
- Access to a physical book library with free borrowing
- Complimentary professional memberships
- Access to exclusive regional networking clubs, including:
- Sponsored study spaces
- Guest speaker events
- Fortnightly professional networking dinners
Importantly, these additional benefits are fully funded by Kent Business College, not the Department for Education.
⚠️ Limited Capacity – High Quality by Design
To ensure the highest standards of delivery and learner support:
- We operate a cap on learner numbers
- We limit the number of fully funded employer partnerships
As a result, places for this event—and subsequent programme enrolments—are strictly limited.
🏆 Why Kent Business College?
Kent Business College has established itself as a leading provider of apprenticeship programmes in the UK.
- Number one provider for Marketing Executive Level 4 (approximately 200 learners)
- Number one provider for Marketing Manager Level 6 (approximately 200 learners)
- Retention rate is one of the lowest in the UK (93%)
- Student Satisfaction is 4.48 out of 5
- Employer Satisfaction is 4.6 out of 5
Limited Availability – Registration Confirmation Required
Due to the exclusive nature of this event and our commitment to delivering a high-quality experience, places are strictly limited.
Submitting your registration does not automatically guarantee attendance.
A member of our team will contact you directly to:
- Confirm your interest
- Ensure the event aligns with your role and organisation
- Secure your place
Places will be allocated on a first come, first served basis, subject to confirmation.
👉 We kindly encourage early registration to avoid disappointment.
🚆 Travel & Transportation Support
Kent Business College is pleased to offer covered transportation costs for confirmed attendees travelling to this event.
Please note:
- Travel costs are only covered upon confirmation of attendance
- You must receive prior approval from the event team before booking
To arrange and confirm your travel support, please contact:
📩
Our team will guide you through the process and ensure your arrangements are approved in advance.
Contact
For further information or group bookings:
Contact Tina Wright at [email protected] or [email protected]
Spaces are limited and allocated on a first come, first served basis. If you are interested in exploring these fully funded programmes before the event, we strongly encourage you to secure a one-to-one meeting with one of our experts now using this link
Tina Wright ,
Employer Engagement Officer
Kent Business College
www.kentbusinesscollege.com
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Event Venue & Nearby Stays
The Marble Arch Hotel by Thistle, Bryanston Street, London, United Kingdom
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