Marketing for Manufacturers | Fall 2026

This 3-day workshop is designed to help you evaluate your current strategy and find areas for improvement as you create a company-driven marketing project.

Part of every class features local resources and industry guests sharing practical advice and rolling up their sleeves to help you improve your project any way they can.

Perfect for small business owners or sales teams handling marketing without formal training, you will leave this workshop with a finished project and some professional marketing assets to utilize with confidence.

What you’ll get:

• Direct Support: Every class features local resources and industry guests sharing practical advice to elevate your project.
• Marketing Assets: Leave the course with a finished marketing project and professional assets ready to use.

Project Options:

• B2B Capabilities Statement: Design a polished, print-ready overview of your core competencies and certifications.

• Promotional One-Sheeter: Create a high-impact, product-specific flyer to accelerate your sales team's closing rate.

• Short-Form Video Production: Build a content calendar and physically shoot and edit 2–3 ready-to-post social videos.

• YouTube Channel Strategy: Launch a fully branded channel, design banner art, and script your first five videos.

• CRM Automation Workflows: Map out and build automated lead-nurturing sequences directly within your system.

• Newsletter Launch: Design a reusable, branded template and write the copy for your inaugural email campaign.

• Website Chat Agent: Configure and deploy a customized chat widget to instantly capture and route inbound leads.

• Custom Project: You make the call. Tell us your idea and we will try to make it happen.

Event venue & nearby stays

CONNSTEP, Inc., 350 Church Street, Hartford, United States

Concerts, fests, parties, meetups — all the happenings, one place.

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