About this Event
Understand It and Start Using It
If you have tried ChatGPT but are not really sure what else AI could do for your business, this practical one-day course will help you make sense of it without the jargon.
Running a small business often means doing a little bit of everything yourself.
Emails. Marketing. Admin. Planning. Customer enquiries. Documents. Follow-ups. Research.
And now it can feel as though you are also expected to somehow become an AI expert.
You don’t need to.
This day is designed for founders, small business owners and sole traders who want to understand how AI could realistically support their business without becoming overwhelmed by technical language or complicated systems.
You might already use ChatGPT occasionally and feel like you are only scratching the surface.
Or perhaps you have avoided AI because you are not sure whether you can trust the answers, what information is safe to put into it or where it would actually save you any time.
Throughout the day, we’ll use your own business to explore where AI could genuinely help.
What we’ll cover
We’ll begin by taking away some of the mystery around AI.
You’ll explore:
- what AI can — and cannot — realistically do
- what tools such as ChatGPT actually do
- where AI can be useful in a small business
- where its limitations sit
- how to identify tasks where AI could save you time
- how to communicate with AI more effectively
- how to create better prompts for your own business
- how to improve weak, generic or unhelpful AI responses
- how to check AI-generated information rather than accepting it automatically
Making AI useful for your own business
Rather than practising with generic examples, you’ll look at your own workload and identify areas where AI could genuinely help.
We’ll work on prompting, improving outputs and using AI for activities such as:
- planning
- emails
- ideas
- customer communication
- research
- administration
- first drafts
The aim is not to make you a prompt engineer.
It is to help you get better, more useful results without wasting your time.
Work on your own business
This is not a day of simply watching AI demonstrations.
You’ll use your own business as the case study throughout the course.
You’ll identify the work that is taking up your time, experiment with practical prompts and begin deciding where AI could help you work more efficiently.
We’ll look at questions such as:
What takes you too long?
What do you keep rewriting?
What jobs do you regularly put off?
Where could AI help you get started faster?
Where could it support your existing work?
What you’ll create
During the day, you’ll create practical resources you can continue using afterwards, including:
AI Opportunity List
Areas of your business where AI could potentially support you or save time.
Reusable Prompts
Prompts designed around tasks you actually complete in your business.
Time Drain Review
A practical review of the work that is taking up your time and where AI may be able to help.
A 90 day implementation Plan
Your own plan, with real life outcomes that you can imement in your workplace
This course is for you if...
You run a small business and keep hearing about AI but are not sure what is genuinely useful.
You have tried ChatGPT but mostly use it for the occasional question or piece of content.
You spend too much time on admin, planning, communication or repetitive tasks.
You want to work more efficiently but do not want to learn coding or complicated technology.
Or you simply want somebody to explain AI in a way that actually relates to running a business.
No previous AI or technical experience is required.
Course details
Duration: 1 full day
Price: £182 plus booking fee per person
Level: Beginner
Designed for: Founders, small business owners and sole traders
Technical experience required: None
Bring your laptop if you have one — and bring examples of the jobs in your business that seem to take far longer than they should.
You don’t need to become an AI expert.
You need to understand where AI can genuinely make running your business easier.
Come with your business. Leave knowing where to start.
Event venue & nearby stays
The Media Centre, Qualia Academy, Huddersfield, United Kingdom