About this Event
📝 Description:
This is the fifth workshop of our Sales Accelerator. It helps you understand how to organise, track, and use your data to improve your sales performance. You will learn why a CRM system is essential, how to structure it effectively, and how to use your data to make informed decisions that support growth. It builds your confidence in managing sales information and using simple data insights to increase efficiency and drive results.
Sales Accelerator programme is a 12‑week journey consisting of 6 expert‑led workshops. You may attend the full programme or join individual workshops depending on your needs. The programme supports founders to improve their sales capability by providing structured learning, practical tools, and real examples.
📚 What to expect:
•An introduction to the importance of data in building a strong sales process.•A practical session on how to use a CRM system to track leads, customers, and performance.•Exercises that help you identify your key sales metrics and understand how to measure them.•Real founder examples showing how data improved their sales strategy and outcomes.•An Action Lab focused on improving or setting up your CRM and strengthening your sales tracking.
👥 Why attend:
•Understand how data supports clear and confident decision making.•Learn how to structure a CRM and use it to manage your sales pipeline effectively.•Gain clarity on which metrics matter most for your business.•Strengthen your ability to plan, prioritise, and follow up with customers.•Leave with practical actions that improve your sales organisation and efficiency.
🗣️ Our guest speaker:
Hear real stories from founders and experts who’ve navigated the funding journey—what worked, what didn’t, and what they’ve learnt.
📲 Download our Accelerator app to get the most out of your journey:
Power your progress by joining your Accelerator groups, accessing resources, and staying connected to your community, all in one place.
Download on the App Store: https://qrfy.io/yb7Bd5y23F
Get it on Google Play: https://qrfy.io/cdnAaSwxL2
Agenda
🕑: 09:30 AM - 10:00 AM
Coffee & Connect - welcome & networking
🕑: 10:00 AM - 10:30 AM
Intro & key concepts - CRM and performance indicators
🕑: 10:30 AM - 11:00 AM
Deep dive case study on CRM implementation
🕑: 11:20 AM - 11:30 AM
Break
🕑: 11:30 AM - 12:00 PM
Expert panel Q&A
🕑: 12:00 PM - 01:00 PM
Action Lab - action towards perfecting your CRM
🕑: 11:00 AM - 11:20 AM
Interactive exercise - Create your CRM system and identify KPIs
Event venue & nearby stays
Natwest Accelerator Manchester Hub, 1 Spinningfields Square, Manchester, United Kingdom
Concerts, fests, parties, meetups — all the happenings, one place.