About this Event
Here at we exist to create community and empower women in business and digital, through support, skills and networking. We know the power of creating spaces for people to come together to share experiences and skills and raise each other up.
Gathering together at our big in-person events is so meaningful but local is where the daily grind happens - in your little corner of the world.
'Digital Women Local' is an opportunity to meet others in your area, to network, to build connection and relationships, to learn from each other, to be accountable in reaching your goals and to champion each other in that daily grind.
Digital Women Local started in Kent in 2023 before expanding into London and then launching in Scotland in 2026.
We're excited to return to Edinburgh for our November Digital Women Local: Scoctland event. We'd love to see you there.
About the Event
Join host at Tigerlily, 125 George Street, Edinburgh EH2 4JN for a relaxed, friendly meet-up.
Enjoy free networking, a chance to meet and connect with others working in business or digital across Scotland - plus an interactive session on brand positioning from multi-award winning marketing strategist,
Just buy yourself a drink (or perhaps lunch too - Tigerlily has a great menu!)
About the Workshop: Making the success of your brand inevitable
A crucial aspect of marketing your business is positioning - where your brand sits in the market, what you offer and how you communicate it in a way that's compelling to your ideal clients.
In this workshop, Niki will guide you through how to use marketing tool The Brand Wheeel to create a positioning that feels and sounds just right.
Meet the Host - Harriet Mathie
Harriet Mathie helps ambitious organisations develop distinctive authority, using an insights-led approach that blends practical resesarch with their own expertise.
Over the past two decades, she's worked with everyone from solo founders and small businesses to universities, corporates and government organisations, bringing her unique combination of business strategy, innovation and practical implementation to help build successful organisations and national initiatives as well as numerous tools and resources used by individuals, businesses and government bodies..
Harriet is the founder of Yellow Pebbles and the Digital Women Highly Commended Data Specialist of the Year, 2025.
Meet the Speaker - Niki Hutchison
Niki Hutchison is a multi-award winning marketing strategist who studied marketing and advertising to PostGraduate level, before joining the industry in 2001.
Following an impressive career in advertising strategy, working for clients such as BBC, Channel 4, Land Rover, The Scottish Government and The NatWest Group, Niki started her own business in 2012 and has since used her marketing skills to build two successful businesses, including her own agency, Enjoy Marketing®, as well as co-founding annual marketing event Adventures in Marketing®
Niki is a Trainer for Google Digital Garage, Enterprise Nation, Glasgow School of Art & The Royal Conservatoire, a Mentor for NatWest and a Global Ambassador for Adobe Express.
Since launching her own marketing agency, Niki has used the same methods she teaches to help clients create five and six-figure launches, as well as grow annual revenues to multi-six and seven figures. Niki is passionate about helping online business owners create the multi-channel marketing strategy that makes their success inevitable.
About the Venue
is a bar, restaurant and botique hotel in central Edinburgh - at 125 George Street.
It's approximately 15 minutes' walk from both Edinburgh Waverley and Haymarket train stations.
Event venue & nearby stays
Tigerlily, 125 George Street, Edinburgh, United Kingdom
Concerts, fests, parties, meetups — all the happenings, one place.