Name: The NXT LVL of Creators
Start: 2026-03-24T09:00:00+00:00
End: 2026-03-24T14:00:00+00:00
Location: White Rabbit

For creators building businesses, brands serious about ROI, and operators who want receipts, not vibes.
About this Event

In partnership with Primetag and Tide.

The rein of the lifestyle influencer is fading. Audiences are switching their engagement to creators, experts, athletes who add more than just an aesthetic to their feed. They’re following ambition, knowledge and inspiration.

The shift in audience attention and the accessibility of becoming a creator has turned the talent space on its head.

From the constant striving for “authentic” content and to dodging eye-watering fees, the creator space is wild. It’s constantly changing, so you have to too.

NXT LVL is bringing together the minds who are shaping the creator economy to give you the practical insights you can immediately put into action, including Mia McGrath (Frugal Chic), Stefanie Sword Williams (F*ck Being Humble), Bola Sol (Your Money Life), Louise Boyce (@MamaStillGotIt), Manuel Albuquerque (founder of Primetag), Sedge Beswick, Lauren Spearman and more. Keep scrolling for the full line-up and agenda.

We're covering:

What actually builds brand equity in the creator economy, beyond reach and vanity metrics
How ownership and IP create leverage (and why that matters now)
Where AI is driving real competitive advantage in creator strategy
The rise of credibility over clout - and what the rise of expert creators means for brand partnerships
The shift from one-off campaigns to scalable creator ecosystems
Why short-form scales attention, long-form builds depth, and live commerce converts

🗓️ Tuesday 24th March, 2026

🕘 9:00-14:00

📍 White Rabbit Studios, Shoreditch

💡 For senior marketers, agency leaders and operators who want to take their creator strategy to the NXT LVL

Agenda

🕑: 09:00 AM - 09:30 AM
Networking and registration
🕑: 09:30 AM - 09:45 AM
Welcome from NXT LVL
Host: Sedge Beswick
🕑: 09:45 AM - 10:15 AM
Depth vs dopamine: our eyes are on long-form

Info: Panel hosted by Lauren Spearman, featuring Andy Varley (Insanity Group), Joe Tattersall (The Content Group) and speakers from Sidemen Productions and YouTube.

🕑: 10:15 AM - 10:45 AM
What does AI really mean for creator strategies?

Info: Keynote talk from Manuel Albuquerque (Primetag ), followed by a short fireside chat, hosted by Sedge Beswick.

🕑: 10:45 AM - 11:15 AM
The expert era of influence

Info: Panel hosted by Sedge Beswick, with Bola Sol (Your Money Life), Stefanie Sword-Williams (F*ck Being Humble), and Mia McGrath (Frugal Chic).

🕑: 11:15 AM - 12:15 PM
Break

Info: Explore live demonstrations and conversations with the brands shaping what’s next for the creator economy.

🕑: 12:15 PM - 12:45 PM
The creator reality of cutting through the noise

Info: Fireside chat with Louise Boyce (@MamaStillGotIt).

🕑: 12:45 PM - 01:15 PM
Commerce has already gone live; it’s time to catch up

Info: Fireside chat with Pete Dick (Grant Digital) and special guest.

🕑: 01:15 PM - 01:45 PM
How brands are taking on the NXT LVL of creators

Info: Panel hosted by Camilla Craven, with Ruby Furby (Panasonic), and more speakers TBA.