The Marketing Minds: Marketing to Your Most Important Customer

Join us for a conversation with Jonathan Lacasse, with Lacasse Advisory Services ,and Maria Gafiuk, Entrepreneur Strategist at ATB Financial, as they provide insight on how to make a business more appealing to buyers.

The Marketing Mind: Lessons from Experts in Marketing and Business Development

Be part of.an evening designed to bring together business owners, marketing professionals, and industry experts for meaningful conversations around what truly works in marketing.

This is not a lecture, and it’s not a sales pitch.

The Marketing Mind is a panel-style discussion and networking event focused on real experiences, honest insights, and practical takeaways from marketing campaigns — including what worked, what didn’t, and what businesses can do better moving forward.

Through a moderated panel, you’ll hear directly from experienced professionals across different areas of marketing and advertising. They’ll share lessons learned, challenges faced, and the realities behind successful campaigns — insights that are often not openly discussed.

What you’ll gain:

• Practical ideas to improve your current marketing efforts
• A better understanding of common marketing pitfalls
• Exposure to strategies and channels you may not be using effectively
• Insight into how different marketing disciplines work together
• Connections with other business owners and marketing professionals

Event Format:

• Open networking (connect with attendees and speakers)
• Panel discussion (45 minutes of guided conversation)
• Audience Q&A
• Continued networking

Whether you are managing your own marketing, leading a team, or simply looking to improve your results, this event provides a valuable opportunity to learn and connect in a professional, open environment.

Spaces are limited. Early registration is recommended.

Hosted by:

• Ted Wong

Event venue & nearby stays

ATB Entrepreneur Centre, 4234 Calgary Trail Northwest, Edmonton, Canada

Concerts, fests, parties, meetups — all the happenings, one place.

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