The Book Before The Book

You’ve spent years solving problems, recognizing patterns, and developing ideas that others rely on. Somewhere in that experience may be the foundation for a book that changes how people understand your work—and opens doors to opportunities you haven’t yet considered.

But before you invest months in writing, there’s a more valuable question to answer: What should this book help you accomplish?

You’re invited to The Book Before the Book, a complimentary, 60-minute Mini-Workshop for founders, CEOs, and subject matter experts considering how to turn their expertise into a thought leadership book with a clear business purpose.

A strategically developed book can introduce your methodology, influence industry conversations, support consulting engagements, or create opportunities for speaking and partnerships. Those possibilities begin with decisions you make before writing Chapter One.

During this interactive presentation, you’ll explore how to:

• Give your book a business purpose that guides what belongs in the manuscript.
• Identify the reader who most needs your ideas and the problem your book should help address.
• Develop a distinctive point of view that gives readers a reason to pay attention.
• Recognize valuable intellectual property already hiding in your methods, stories, client work, and hard-earned lessons.
• Connect your book to opportunities beyond publication, including workshops, media appearances, and business development.

In the Book Opportunity Clinic, you’ll work through five questions to begin connecting your intended audience, their problem, your perspective, the material that supports it, and the opportunities you want your book to create.

Bring an idea you’ve been considering, a manuscript that has stalled, or simply a sense that your experience could become something valuable for others. You’ll begin clarifying what that book could be—and why it would matter.

Presented by Mary Rose Maguire, Thought Leadership Book Strategist and author of The Maverick Advisor, whose work brings together decades of writing and marketing experience.

Date: Thursday, December 3, 2026
Time: 1:15 PM – 2:15 PM
Location: Columbus Metropolitan Library – HILLIARD BRANCH, The Hilliard Room
Cost: No cost to attend

Reserve your place: Click through to secure your reservation

Before you write the book, discover what you want that book to make possible.

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