#StayHappening
Wed Nov 11 2026 at 05:00 pm to 07:00 pm UTC+00:00

SVEF x Aranja: Who Survives the Race to the Bottom?

  • Aranja · Reykjav
Samt\u00f6k vefi\u00f0na\u00f0arins - SVEF Publisher / Host Samtök vefiðnaðarins - SVEF
Share
SVEF x Aranja: Who Survives the Race to the Bottom?
Advertisement
The cost of building software is collapsing and a weekend prototype can now rival a funded product.
Yes or no?
Markets flood with lookalikes, buyers can’t tell them apart and whoever sells hardest wins. Billing by the hour or per seat makes less sense and nobody knows what to charge for instead.
Agree? Disagree?
Has the value just moved? Does the best product still win or does it all come down to brand, distribution, data, relationships and taste? Should we charge for outcomes instead of hours and how do we measure good work now? Is any company in the industry safe? Who will survive the race to the bottom?
Too dramatic? Or not dramatic enough💀?
➡️Join SVEF and Aranja for a heated fishbowl discussion on the future of our industry. Everyone is welcome to sit back and listen, but we strongly encourage you to join the debate – and have some FUN with it!
➡️No registration needed. Don’t bring slides, just your opinions – and please: Do not leave your hot takes at home.
Advertisement

Event venue

Aranja, Isorka, Nóatún 17, 105 Reykjavíkurborg, Ísland, Reykjav, Iceland

Tickets
Concerts, fests, parties, meetups — all the happenings, one place.

Ask AI if this event suits you

Keep the plans coming

More events