About this Event
One Building. Two Experiences. One Incredible New Year's Eve.
This New Year's Eve, Superior Ingredients at 74Wythe gives you two ways to celebrate—and one ticket option that lets you experience them both.
Start the night at 9 PM with a 5-hour premium open bar before counting down the final hours of 2026 with special guest DJs, music, dancing, cocktails, and a complimentary champagne toast at midnight.
Then keep the celebration going until 4 AM.
DOWNSTAIRS: THE ROOM
Lose yourself in the music inside The Room.
Designed for the full club experience, The Room combines state-of-the-art sound, immersive lighting, special guest DJs, and a high-energy dance floor for guests who want to spend New Year's Eve moving.
UPSTAIRS: THE ROOF
When you want a different atmosphere, head upstairs.
The Roof pairs music and cocktails with an elevated Williamsburg setting and views across to the Manhattan skyline.
It's an entirely different way to experience midnight in New York.
ALL ACCESS: EXPERIENCE EVERYTHING
Want both?
Choose an All Access Ticket and move freely between The Room and The Roof throughout the celebration.
Start downstairs. Head upstairs. Come back down to dance. Catch the skyline. The night is yours.
Standard admission is limited to the space designated on your ticket. Only All Access tickets include admission to both The Room and The Roof.
THE DETAILS
NYE 2027 at Superior Ingredients
December 31st | 9 PM–4 AM
5-Hour Premium Open Bar
Special Guest DJs
Midnight Champagne Toast
The Room + The Roof
All Access Tickets Available
Superior Ingredients at 74Wythe | Williamsburg, Brooklyn
Event venue & nearby stays
Superior Ingredients, 74 Wythe Avenue, Brooklyn, United States
Concerts, fests, parties, meetups — all the happenings, one place.