About this Event
Two Distinct Spaces. One Iconic Williamsburg Destination.
Celebrate New Year’s Eve 2027 at Superior Ingredients, located inside Williamsburg’s iconic 74Wythe.
This year, Superior Ingredients brings together The Room and The Roof for one massive New Year’s Eve celebration featuring a 5-hour premium open bar, special guest DJs, a midnight champagne toast, and partying until 4 AM.
Choose your experience for the night—or grab an All Access Ticket and experience both.
THE ROOM
For guests looking for the full late-night club experience, The Room delivers a high-energy dance floor backed by state-of-the-art sound, immersive lighting, and special guest DJs.
From the opening drinks through midnight and deep into the first hours of 2027, The Room is where you come to dance.
THE ROOF
Upstairs, The Roof brings a completely different atmosphere to New Year’s Eve.
Celebrate from an elevated Williamsburg setting with views of the Manhattan skyline, music, cocktails, and the energy of New York on the biggest night of the year.
GO ALL ACCESS
Why choose one?
An All Access Ticket gives you access to BOTH The Room and The Roof, allowing you to move freely between the two throughout the event.
Dance downstairs. Head upstairs for the skyline. Then do it all over again.
Standard tickets provide access only to the area specified on the ticket. All Access is required to move between The Room and The Roof.
NYE 2027 AT SUPERIOR INGREDIENTS
December 31st | 9 PM–4 AM
5-Hour Premium Open Bar
Special Guest DJs
Midnight Champagne Toast
The Room + The Roof
All Access Tickets Available
Superior Ingredients at 74Wythe | Williamsburg, Brooklyn
Event venue & nearby stays
Superior Ingredients, 74 Wythe Avenue, Brooklyn, United States