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Wed, 17 Mar, 2027 at 06:30 pm to Thu, 18 Mar, 2027 at 06:30 pm UTC+00:00

Strategic Software Asset Management

  • Titanic Comfort Mitte · Berlin
we.CONECT Global Leaders GmbH Publisher / Host we.CONECT Global Leaders GmbH
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Strategic Software Asset Management
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The Strategic Software Asset Management event is set to take place at the Titanic Comfort Mitte in Berlin, Germany. This one-time congress is poised to bring together approximately 600 software asset managers, license managers, and IT buyers from across Germany, Austria, and Switzerland. As Europe's largest annual SAM & IT Procurement congress, this event serves as a pivotal gathering for the German-speaking SAM community, fostering an environment for sharing experiences and discussing innovative strategies critical for navigating the complexities of software asset management in modern IT landscapes.
Participants will engage in intensive networking opportunities and relevant discussions about the ever-evolving challenges in software asset management, especially in the context of new technologies and licensing models. The agenda includes case studies from industry leaders, interactive sessions, workshops, product demonstrations, and panels that delve into crucial topics such as cost optimization for cloud IT infrastructure, AI's role in enhancing efficiency, and best practices for license management in engineering and manufacturing software. The event will also focus on audit defense strategies and the integration of processes that shape the future of software asset management.
With around 50 exhibitors showcasing the latest tools and services, attendees will have the chance to forge valuable connections that can lead to strategic partnerships and business opportunities. The event promises an unmatched combination of content, networking, and practical solutions, ensuring participants leave with actionable insights and connections that drive their businesses forward. The presence of decision-makers ensures that discussions are impactful and geared towards real-world applications, making this event a crucial gathering for anyone involved in software asset management. Attendees can look forward to an enriching experience that emphasizes personal exchange and collaboration in a stylish atmosphere that the Titanic Hotel provides.
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Event venue

Titanic Comfort Mitte, Elisabeth-Mara-Straße 4, 10117 Berlin, Germany, Berlin

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