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Mon Oct 05 2026 at 05:30 pm to 07:30 pm UTC-05:00

Social Media 101 for Authors from a Bookish SMM

  • Lenox Burnet · Austin
  • From USD 27.06
Amy Harenberg Publisher / Host Amy Harenberg
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Social Media 101 for Authors from a Bookish SMM
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After managing content for The Last Chapter Bookshop, Chi Book Club & ATX Book Lovers - I know exactly what content framework authors need!
About this Event

"What Do I Even Post?"

The age old question for authors struggling with how to show up online.. This is a 2 hour workshop with NO guessing. I will lay out the entire framework that YOU need to stand out as an author.

In a world full of people scrolling, "BookTok" for their next read, we will explore how to get ahead of the curve by strategizing exactly what you need to do in order to show up online. BookTok has accumulated over 75 million global video posts and hundreds of billions of views. There should be 0 reasons for you to not POST THE CONTENT!

In this 2 hour workshop, we will cover many Social Media Content Pillar Foundations. My current client, The Last Chapter Bookshop, is sitting at 37K followers using the same method I will be teaching you. My other bookish accounts are sitting at 10K followers across platforms. I know a ton about what readers are scrolling for since I am already managing 6 bookish accounts across TikTok, Instagram, Threads and more.

These are just some of the topics in this workshop! ⬇️

What are content buckets?

What should I be posting?

How do I found out what mine are?

Do I have to have one niche?

What if I have multiple interests for content?

What time is the best to post?

How often should I post?

Should I be aiming for virality?


I can't wait to see you there! Bring a notebook or laptop, because you will walk away with TONS of takeaways. ✍🏼


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Event venue & nearby stays

Lenox Burnet, 6801 Burnet Road, Austin, United States

Tickets USD 27.06
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