About this Event
The Pacific Northwest's Free Music Industry Conference Returns for Its 8th Year Presented by Sonic Guild and The Recording Academy PNW Chapter
Saturday, October 3, 2026
11:00 AM - 7:30 PM
Bracken Building (8000), Shoreline Community College
Free Admission with RSVP
For eight years, the Shoreline Music Summit has brought together artists, producers, music industry professionals, students, educators, and music fans for a day dedicated to strengthening the Pacific Northwest music community. This free annual gathering has become one of the region's most accessible opportunities to learn from industry leaders, build meaningful connections, and discover new pathways for a sustainable creative career.
Hosted by Sonic Guild Seattle in partnership with The Recording Academy PNW Chapter, the City of Shoreline and community partners, the Summit is designed for anyone passionate about music, whether you're releasing your first song, booking your first tour, producing records, managing artists, or simply looking to deepen your connection to the local music ecosystem.
Schedule
11:00 AM
Doors, Coffee & Donuts
Noon
Welcome Remarks & Opening Performance
12:30 PM
Keynote Conversation with Tony Kiewel of Sub Pop Records
Moderator - Michelle Feghali, Radio Promotions Manager and A&R Representative, Sub Pop Records
1:45 - 2:30 PM
Panel 1 - Building a Sustainable Career
Oble Reed with Moderator Jessica Toon, Senior Executive Director of The Recording Academy PNW Chapter
Breakout Sessions -
Sound Advice Legal Chat
SOUND ADVICE. Ever asked yourself “Is that legal?” This interactive presentation with Attorney, Rodger Kohn, will cover common questions and provide practical advice for every-day, real-life situations. We’ll talk about simple steps that will help you better at the business/legal side of being a working musician. Things like what goes into contracts, what all those terms mean and do, and when you should and should not rely on AI to give you “legal” advice.
2:45 - 3:30 PM
Panel 2 - Audience Growth and Storytelling
Rachel White, Director of Audience Development, Sub Pop Records
Mikhael Williams, Chief Marketing & Communications Officer, Seattle Theatre Group
Moderator - K Van Petten, Marketing Director, Sonic Guild
Breakout Sessions -
DIY Touring & Beyond
Sami Frederick, Zookraught
Ethan Anderson, Massy Ferguson
Alex Vile
Moderator - Ben London, CEO, Sonic Guild
Women in Music
Rachel Flotard, Red Light Management
Mackenzie Mercer, Associate Director of Booking & Sales, Seattle Theatre Group
Moderator - Heather Johnson, Systems Director, Sub Pop Records
4:00 - 5:00 PM
Songs and Stories featuring Tomo Nakayama and Alie Byland
5:00 - 6:00 PM
Community Networking Reception
6:00 - 7:30 PM
Special Live Performance with Oble Reed
Experience the New Bracken Building (8000)
The 2026 Summit will take place inside Shoreline Community College's newly completed Bracken Building, a state-of-the-art facility designed to support music, technology, and interdisciplinary learning. The nearly 50,000-square-foot building brings together music and music technology programs under one roof, creating a collaborative environment built around creativity, innovation, and community.
As one of the first major public events hosted in the new space, Summit attendees will have the opportunity to experience Shoreline's newest educational and cultural hub firsthand.
About Sonic Guild
Sonic Guild is a nonprofit organization that invests directly in musicians through grants, professional development, community programming, and career-building opportunities.
Since launching in Seattle, Sonic Guild has awarded hundreds of thousands of dollars directly to local artists while creating opportunities for connection, mentorship, education, and creative growth. The Shoreline Music Summit represents one of the organization's largest annual investments in the broader music community, bringing together artists at every stage of their careers for a day of learning and collaboration.
Getting There
Location
Shoreline Community College - Bracken Building (8000)
16101 Greenwood Ave N
Shoreline, WA 98133
Parking
Free campus parking will be available for attendees.
Public Transit
The campus is accessible via multiple King County Metro routes and is located just minutes from the Shoreline South/148th and Shoreline North/185th Link light rail stations, making it easy to attend from Seattle, North King County, and Snohomish County.
Accessibility
The Shoreline Music Summit is committed to creating an accessible and welcoming experience for all attendees. Additional accessibility information will be announced closer to the event.
Presented By
The Shoreline Music Summit is made possible by the support of The City of Shoreline, Port of Seattle, The Recording Academy, 4Culture, and BMI.
Event venue & nearby stays
Shoreline Community College, 16101 Greenwood Avenue North, Shoreline, United States
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