About this Event
MUSIC-LED SELF-GUIDED EXHIBITION
Discover Charles Jeffrey LOVERBOY: Music Made Me…….
Explore the musical world of Charles Jeffrey LOVERBOY through a self-guided selection of films, music videos, campaign projects and sound-led experiments created across the life of the brand.
Music has always been central to LOVERBOY, from its beginnings in club culture to later projects that have treated sound as part of the creative process itself. The exhibition includes work from Art of Noise, the collection that gave rise to NEKO, LOVERBOY’s first studio album, alongside music videos and other projects that show how sound has been used to build characters, campaigns and entire visual worlds.
The display also reflects LOVERBOY’s ongoing relationship with music beyond the runway, including collaborations such as Abbey Road Studios, where fashion, performance and sound were brought together as one creative language.
Throughout the day, visitors can listen to three specially curated playlists: Music Made Me Dance, rooted in club culture; Music Made Me Love, exploring romance and intimacy; and Music Made Me Shiver, a more cinematic and atmospheric selection.
For anyone new to LOVERBOY, this is a way into the brand through sound first.
Event venue & nearby stays
St James Quarter, St James Square, Edinburgh, United Kingdom
Concerts, fests, parties, meetups — all the happenings, one place.