scent social: a MALIN + GOETZ fragrance experience.

join us where it all started 22 years ago, at our chelsea apothecary. experience our collection of signature fragrances through a guided blind smelling, where each scent is discovered without its name, notes or story.

as you move through the experience, you’ll capture your impressions, memories and emotions before revealing the identities behind each fragrance. because fragrance isn’t just what you smell. it’s where it takes you.

discover a new signature scent, reconnect with an old favorite, or simply prove that your nose knows more than you think.

• scent discovery guided by global education + training manager, sunny sanchez
• refreshments
• exclusive gift
• VIP holiday 2026 sneak peek
• personalized fragrance consultations
• event-only pricing
• the most fun you'll have on a tuesday night

• $10 ticket price goes towards your purchase during the event.
• rsvp by october 13.
• we encourage all guests to arrive fragrance-free so you can experience each scent without interference.

Event venue & nearby stays

MALIN+GOETZ, 177 7th Avenue, New York, United States

Concerts, fests, parties, meetups — all the happenings, one place.

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