About this Event
Reset Your Business Plan: 2027 Business Planning Masterclass
Stop carrying unfinished goals into another year.
Your business doesn't need another list of goals. It needs a clear plan.
Join Rumella Cameron Caraballo, Founder & CEO of Conversance Business Solutions, for a hands-on, in-person business planning experience designed to help you review 2026, reset your strategy, and build a focused plan for 2027.
📅 Thursday, November 12, 2026
⏰ 9:00 AM–1:00 PM
📍 Rochester, NY
🍽️ Lunch Included
Don’t Wait Until January to Figure Out What Needs to Change
More revenue. More clients. More consistency. More growth.
These are common goals—but goals alone don't create results.
Growth requires clear priorities, strong numbers, a focused strategy, and an execution plan.
This masterclass gives you four dedicated hours to step away from the day-to-day and work on your business. You'll evaluate what's working, identify what needs to change, and make intentional decisions about where your business is going next.
What We'll Work On
2026 Business Review
Identify what worked, what didn't, and what needs to change.
Business Model & Offers
Review what you sell, what's performing, and where your focus should be.
Revenue & Financial Goals
Establish your 2027 revenue targets and determine what will be required to reach them.
Marketing & Sales
Clarify how you'll generate leads, build your pipeline, and convert opportunities.
Operations & Capacity
Identify the systems, team, support, and processes your business needs to grow.
2027 Priorities
Determine the key priorities that should drive your decisions and resources.
Q1 Execution Plan
Turn your strategy into focused actions for the first 90 days of 2027.
What You'll Leave With
This is a working session—not just another workshop.
You'll leave with:
- A clearer 2027 business direction
- Defined revenue goals
- Priority products or services
- A stronger marketing and sales focus
- Identified operational gaps
- Key business priorities
- A Q1 execution plan
- A completed 2027 Business Planning Workbook
The goal isn't to leave with more ideas. It's to leave with a plan.
Who Should Attend?
This masterclass is designed for business owners who:
- Are actively operating a business
- Want more structure and clarity
- Are ready to grow more intentionally
- Need stronger revenue, sales, or marketing direction
- Want to improve their systems and operations
- Are tired of carrying the same unfinished goals from year to year
The Experience
Small Group. Hands-On. Action-Oriented.
This is not a large conference or passive seminar.
The session is intentionally designed as a focused working environment where you can step away from daily operations and spend four hours planning the future of your business.
Your registration includes:
- Four-hour in-person masterclass
- 2027 Business Planning Workbook
- Guided planning exercises
- Business planning tools and resources
- Lunch
- Opportunity to connect with other business owners
Registration
Early Bird — $197
Available for a limited time.
Regular Registration — $247
Seating is limited. Reserve your seat today.
Meet Your Host
Rumella Cameron Caraballo
Founder & CEO, Conversance Business Solutions
For more than a decade, Rumella Cameron Caraballo has worked with entrepreneurs and small business owners to strengthen their businesses through planning, strategy, operations, systems, and execution.
Through Conversance Business Solutions, she helps business owners move beyond ideas and build the structure, strategy, and systems needed for sustainable growth.
Your 2027 Business Plan Starts Before January
Give yourself four focused hours to step out of the day-to-day and work on the business you want to build next year.
📅 Thursday, November 12, 2026
⏰ 9:00 AM–1:00 PM
📍 Rochester, NY
🍽️ Lunch Included
Reserve your seat and start building your 2027 plan before the new year begins.
Conversance Business Solutions
Build. Grow. Scale.
Event venue & nearby stays
30 W Broad St suite 503, 30 West Broad Street, Rochester, United States