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Sat Oct 03 2026 at 09:00 am to 01:00 pm UTC-04:00

Real Estate Agent Business Planning 2027 | 22 Secrets From Top Agents

  • Greater Baltimore Board of REALTORS (GBBR) · Timonium
  • From USD 0.00
Nakia Evans | Coach, Leader, Speaker & REALTOR\u00ae Publisher / Host Nakia Evans | Coach, Leader, Speaker & REALTOR®
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Real Estate Agent Business Planning 2027  |  22 Secrets From Top Agents
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Build the Business. Strengthen the Leader. Create the Freedom.
About this Event

Because growing a successful real estate business takes more than working harder. It takes the right marketing, systems, planning and habits to create consistent growth without sacrificing the freedom you are working toward. All Agents across All Brokeraes are invited.



Saturday, October 3, 2026

9:00 AM – 1:00 PM (Lunch served at 1:00 PM)

Success in real estate doesn't happen by accident.

The agents who consistently grow their businesses aren't simply doing more. They understand where their business comes from, focus on the activities that produce results and build repeatable systems around what works.

Join us for 22 Secrets From Top Agents, a hands-on, agent-led business-building workshop focused on the marketing, planning, systems and strategies successful agents use to create stronger, more predictable businesses.

This isn't about adding another list of ideas to your notebook. It's about identifying what matters most for your business, turning those ideas into action and leaving with a clear direction for 2027.

The emphasis on practical education, agent autonomy and business growth also aligns with HomeSmart's broader commitment to giving agents the support and resources to grow their businesses on their terms.



What We'll Cover

During the workshop, we'll break down practical strategies for:

  • Building a recognizable personal brand
  • Creating a consistent marketing rhythm
  • Working your database more effectively
  • Generating more referrals
  • Creating repeatable lead-generation activities
  • Tracking the numbers that actually matter
  • Creating a better client experience
  • Developing an annual business plan
  • Protecting your calendar and focusing your time
  • Leveraging technology and automation
  • Building accountability into your business
  • Creating a business that gives you more freedom

These topics should resonate particularly well with established producers who want greater profitability and predictability, as well as agents who want stronger marketing and lead-generation systems. Those needs closely align with the Steady Producer, Frustrated Agent and active-agent profiles identified in HomeSmart's persona research.



Featured Speakers
Todd Sumney, HomeSmart Chief Industry Officer

Guest Speaker

Todd will bring his perspective and experience to the day's discussion, helping agents translate proven business and marketing principles into strategies they can put to work in their own businesses.



Nakia Evans, HomeSmart Designated Broker – DMV

Guest Speaker

Nakia will help lead the hands-on business-building experience, with a focus on turning ideas into an actionable plan agents can carry forward beyond the event.



You'll Leave With

This is designed to be a working session, not just another real estate seminar.

By the end of the event, you'll have:

  • A framework for your 2027 business plan
  • Clearly defined marketing priorities
  • A focused 90-day action plan
  • Practical ideas you can immediately apply to your database, lead generation and client experience
  • A clearer understanding of which activities deserve your time and attention
  • New connections with other growth-minded real estate professionals in the DMV



Come prepared to answer one big question:

What would you change about your business today if the goal wasn't simply to sell more, but to build a business that gives you more freedom?

The strongest agents aren't just chasing the next transaction.


They're building a business designed to last.


Build the business. Strengthen the leader. Create the freedom.


Agenda

🕑: 09:00 AM - 01:00 PM
What We will Cover

Info: During the workshop, we'll break down practical strategies for:
Building a recognizable personal brand
Creating a consistent marketing rhythm
Working your database more effectively
Generating more referrals
Creating repeatable lead-generation activities
Tracking the numbers that actually matter
Creating a better client experience
Developing an annual business plan
Protecting your calendar and focusing your time
Leveraging technology and automation
Building accountability into your business
Creating a business that gives you more freedom


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Event venue & nearby stays

Greater Baltimore Board of REALTORS (GBBR), 1954 Greenspring Drive, Timonium, United States

Tickets USD 0.00
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