About this Event
Protect Your Brand: Trade Marks Made Simple for Growing Businesses
Your brand is one of your business's most valuable assets. But do you know how to protect it?
Whether you're launching a new venture, growing an established business or preparing to invest in marketing and brand development, understanding trade marks can help you avoid costly mistakes and protect the reputation you're working hard to build.
Join AD:VENTURE for this practical and informative workshop delivered by intellectual property specialists Hepworth Browne, hosted by the Leeds Beckett University Knowledge Exchange, where we'll explore the essentials of trade marks and brand protection for start-ups and SMEs.
Designed specifically for founders, entrepreneurs and growing businesses, this session will help you understand what trade marks are, what they can protect, and why they should form an important part of your growth strategy.
You'll leave with a clearer understanding of how to protect your brand, reduce risk and make informed decisions as your business grows.
What you'll learn
During this workshop you'll discover:
- What a trade mark is and what it can protect
- The difference between a business name, brand, logo, domain name and registered trade mark
- Why trade mark protection matters for growing businesses
- Common brand protection mistakes and how to avoid them
- How to carry out basic trade mark searches
- The difference between registered and unregistered rights
- Why selecting the correct goods and services is critical when registering a trade mark
- What happens after registration and how trade marks are maintained
- When it may be beneficial to seek professional trade mark advice
Who should attend?
This workshop is ideal for:
- Pre-start and early-stage businesses
- Founders and entrepreneurs developing a new brand
- SMEs investing in marketing, branding or new products
- Businesses planning future growth, expansion or investment
- Anyone who wants to better understand intellectual property and brand protection
Meet the Speaker
Lyndsey Hall, UK Trade Mark Attorney, Hepworth Browne
Lyndsey Hall is a UK Trade Mark Attorney with more than 25 years' experience advising businesses on intellectual property matters across both the UK and USA.
Working with businesses of all sizes, Lyndsey helps organisations protect the brands, ideas and innovations that set them apart. She brings extensive expertise in trade mark strategy and brand protection, alongside a valuable international perspective on how businesses can safeguard and grow their brands in increasingly competitive markets.
Passionate about helping businesses understand and protect their intellectual property, Lyndsey delivers practical advice that founders and business owners can apply immediately.
About Hepworth Browne
Hepworth Browne is a specialist intellectual property firm supporting start-ups, scale-ups and established businesses. The firm helps organisations identify, protect, commercialise and enforce their intellectual property rights in the UK and internationally. Their commercially focused approach supports businesses to build valuable IP portfolios, attract investment and achieve sustainable growth.
With Thanks
This workshop is delivered in partnership with Hepworth Browne and hosted by the Leeds Beckett University Knowledge Exchange as part of the AD:VENTURE programme's commitment to providing practical support, expert insight and growth opportunities for businesses across West Yorkshire.
Date: 10 November
Time: 10:00am - 1:00pm
Location: Leeds Beckett University Knowledge Exchange
Event venue & nearby stays
The Rose Bowl, Portland Way, Leeds, United Kingdom
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