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In-Person & Onlinehis training gives you practical tools to communicate the value of your yoga offerings with truth, clarity, and intention. You will leave with a clear description and marketing framework you can implement right away, helping you market your yoga in a way that authentically adapts to the population you serve and reaches the people you want to support. You will also receive a short workbook / manual to accompany the training, giving you space to reflect, develop your messaging, and put the tools you learn into practice. You’ll leave with tangible resources you can return to as you continue building and marketing your yoga offerings.
We will explore:
-The power of our words: Examine common “buzz phrases” like “Yoga for All” and “Safe Space,” and explore what these statements actually communicate to potential clients and how to adapt these phrases to best serve your ideal clientele.
-Marketing with inclusion in mind: Learn how to market your yoga on various platforms and clearly communicate who your classes are designed to support, rather than relying on broad or generic language.
-Speak directly to your community: Learn a practical marketing framework for identifying your ideal clients and communicating your offering in a way that resonates with them.
-Marketing modalities & social media: Explore different ways to market your yoga and use social media intentionally as a tool for connection and community-building, not simply promotion.
-Define what makes your yoga meaningful: Identify what makes your offering unique and learn how to communicate its value in a way that feels authentic to you and your teaching.
Eligible for 2 Yoga Alliance CE Hours
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Event venue
Asheville Yoga Center (Yoga Studio), 211 S Liberty St, Asheville, NC 28801-2334, United States
Tickets
Concerts, fests, parties, meetups — all the happenings, one place.
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