About this Event
Marketing 101 for Trade Business Owners
You're great at the work. Getting the phone to ring is a different skill set that nobody taught it to you in the field.
The Midlands Trade Association is hosting its first event, and it's built for owners and operators of trade businesses who want practical marketing they can actually run themselves. No agency pitch, no jargon, no theory you'll never use.
What you'll get:
Main Session — Marketing Your Trade Business
The fundamentals: who your customer actually is, what makes people call you instead of the next guy, and where your marketing dollars are wasted. We'll cover the handful of things that move the needle for a local trade business and the things you can safely ignore.
Three Breakout Sessions
After the main session, you'll rotate through focused, small-group breakouts where you can ask specific questions about your business
Who should come:
Owners, GMs, and anyone responsible for growth at a trade or contracting business in the Midlands — HVAC, plumbing, electrical, roofing, landscaping, restoration, remodeling, and everything adjacent.
Cost: Free. Seats are limited.
Bring a business card and a real question about your business. You'll leave with both answers and connections.
Event venue & nearby stays
111 Maiden Ln, 111 Maiden Lane, Lexington, United States
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