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Bring your pups and your party vibes for a fun day filled with music, food, and furry friends!About this Event
Main Street closes to cars for one of Santa Monica’s biggest days of the year! Day of the Dog, live music + DJs, drinks to-go, kids activities, local businesses and thousands of pets take over Main Street.
🐶 DAY OF THE DOG
12:00–5:00 PM — Pacific St to Ocean Park Blvd
North America’s largest pet festival comes to Main Street!
🎶 MAIN STREET STAGE — PRESENTED BY GERBER KAWASAKI
Live bands + DJs all afternoon from Ocean Park to Pier
12:00–1:00 PM — LGNDZ
1:30–3:00 PM — Alligator Beach
3:00–3:15 PM — Route 66 Centennial Cake Celebration!
3:30–5:00 PM — Red Hot Tribute
🍸 VODKA FOR DOG PEOPLE BEER GARDEN
1:00–6:00 PM — Ashland Hill Parking Lot
Do good. Get a drink. Support the pups. Join Tito’s Handmade Vodka + Thirst Trap at the official Festival Beer Garden!
Register for $10 to secure your Tito’s cocktail ticket, with $8 from every registration benefiting the Santa Monica Animal Shelter Foundation. .
🎨 KIDS + ACTIVITIES — SPONSORED BY
1:00–5:00 PM — Rainbow Painted Smiles
1:00–5:00 PM — Super Soccer Stars
2:15–3:00 PM — Suzuki Music Class
3:30 & 4:30 PM — Books & Cookies Musical Story Time
💪 THE WRX — FREE FITNESS CIRCUITS
12:00 PM & 3:00 PM — 2215 Main St
Bounce. Box. Flow. Sample three WRX workouts in one high-energy, one-hour circuit featuring Z Bounce Method, Boxing + Yoga. All equipment provided — just show up ready to move.
🎂 100 YEARS OF ROUTE 66 — IN CAKE!
3:00 PM — Main Street Stage at Pier Ave
Ina Bakes Studio & Santa Monica Travel & Tourism are helping celebrate 100 years of Route 66 with a one-of-a-kind community cake and treats for our four-legged friends. Serving up complimentary mini cupcakes + dog treats while supplies last!
🎃 MORE ON MAIN STREET
- 8:30 AM–1:30 PM — Main Street Farmers Market
- 2:00–6:00 PM — Classic Car Meet
- VCA + Venice Paparazzi Pet Photo Booth
- Halloween + Fall Crafts with Ten Women
- ReDiscover Center — Hands-On Creative Activities
Sponsored by Santa Monica’s Office of Sustainability & the Environment - Main Street Artists — Art Activities
Local businesses, food, drinks, shopping + more. This fall, Halloween joins the party with pets dressed to impress and plenty of spooky fun! 🐾
Free and all ages!
Made possible in part with support from City of Santa Monica & LA County Supervisor Lindsey P. Horvath.
Event Sponsors: Office of Sustainability & the Environment • Santa Monica Travel & Tourism • Gerber Kawasaki Wealth & Investment Management
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Event venue & nearby stays
Main Street, Main Street, Santa Monica, United States
Tickets
USD 0.00 to USD 10.00
Concerts, fests, parties, meetups — all the happenings, one place.
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