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Let’s Talk Business is a recurring series designed to bring timely, relevant topics to the Muskegon Lakeshore business community in a format that is practical, approachable, and easy to apply. Each session focuses on real-world insights, giving attendees the tools and confidence to strengthen their operations, make informed decisions, and stay ahead in a changing business environment.This Session: Marketing 101
Marketing your business doesn’t have to be complicated. Join us for the final Let’s Talk Business session of the year as we get back to the basics and explore practical tools and strategies to strengthen your marketing. Learn how to put your brand to work, increase your visibility, and tell your story in ways that connect with your audience.
What to Expect:
Canva basics for creating polished, on-brand content
Utilizing your brand to drive your marketing strategies
Search Engine Optimization (SEO) and AI Engine Optimization (AIEO)
Storytelling through engaging short-form video
Whether you handle your business’s marketing yourself or want to better understand today’s marketing tools, this session will provide approachable ideas you can put into practice.
Light refreshments, coffee, and water will be provided.
Register Here: https://web.muskegon.org/atlas/events/lets-talk-business-marketing-101-18618/details
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Event venue
380 W Western Ave, Ste 202, Muskegon, MI, United States, Michigan 49440
Tickets