About this Event
K-FOOD at KOOM HAUS 🍜🌶️🍎
FREE goodies, tastings, games & more! 🎁
Led by Nongshim, this K-FOOD experience brings together four Korean food and wellness brands Nongshim, DUBUNOLA, LIAF, and Seoul Sauce 1991 with interactive booth activities, tastings, games, and giveaways.
Stop by each booth, discover something new, and experience K-FOOD beyond the table.
🍜 NONGSHIM - Shin Ramyun Stamp Tour
Start your K-FOOD experience at the Nongshim booth!
1. Get your stamp ticket at the Welcome Station.
2. Visit all 5 experience spots and collect your stamps.
3. Complete all 5 and claim your reward at the Goods Zone!
Along the way, experience:
- Flavor Creator Studio - Create your own D.I.Y. Shin Ramyun
- Insta Spot - Take a receipt-style photo and share it on social media
- Flavor Challenge Wall - Try the “Toss to Win” ring toss
- Hanok Play Studio - Experience a playful Korean-inspired game
- Goods Zone - Complete all five stamps to receive your final reward
Expect plenty of Nongshim goodies throughout the experience! 🎁
🌱 DUBUNOLA - Crunch, Play & Get Gifts!
Meet DUBUNOLA, a crunchy Korean snack made with biji (soybean pulp).
Take on the DUBUNOLA Crunch Challenge, try the product, and grab special DUBUNOLA gifts! 🎁
Come for the crunch. Stay for the goodies.
🍎 LIAF - Taste Apple Cider Vinegar!
Want to try something new?
Stop by LIAF, follow the brand, share your visit on Instagram Story, and enjoy an Apple Cider Vinegar tasting! 🍎
Follow → Post → Taste!
🌶️ SEOUL SAUCE 1991 - Taste & Make!
Stop by SEOULSAUCE1991 and experience Korean sauce in a fun new way.
🌶️ Try a tasting
⌨️ Make your own keycap!
Taste, create, and take home a little piece of the experience.
🎁 More FREE Fun at KOOM HAUS
There’s even more to discover throughout KOOM HAUS — from K-Food and K-Beauty to lifestyle brands, games, giveaways, and special booth experiences.
Come explore, play, taste, and see what you can take home! 👀🎁
(Gifts and promotional items are available in limited quantities.)
Event Details
📍 IRON 23
29 W 23rd St, New York, NY 10010
📅 October 15–18, 2026
Open Hours
Oct 15–17 · 11 AM–7 PM
Oct 18 · 11 AM–5 PM
🎟️ Free to participate
🛍️ Don’t Miss the KOOM HAUS Shopper Bag
The first 300 checked-in guests will receive a complimentary KOOM HAUS shopper bag, while supplies last.
Learn More
🌐 KOOM WEEK
https://www.koom.nyc
📱 KOOM HAUS Instagram @koom_official
https://instagram.com/koom_official
Event venue & nearby stays
Iron23, 29 West 23rd Street, New York, United States
Concerts, fests, parties, meetups — all the happenings, one place.