About this Event
Global Entrepreneurship Week: A Build, Sell, Scale Mindset
From Founder-Led Sales to Repeatable Growth
If you’re an early-stage B2B tech founder ready to build a scalable growth engine, join us for a session exploring three stages of growth for B2B tech businesses: building, selling and scaling.
Most early-stage companies win their first customers through the founder’s own network and selling. Getting beyond that takes a clear and unique story, a sales motion others can confidently run, and an understanding of what scaling really involves - from those who have done it.
BUILD: Make Your Product Story Sell Natalie Kerr
Even in the most crowded markets, a compelling product narrative is essential for a tech product to stand out, win hearts and minds, and drive growth at scale.
Natalie Kerr will share how she builds strong stories for market-leading tech companies, so you can do the same. That means making what you’ve built easy to understand, differentiated and attractive to your ideal buyers. She’ll also show how your narrative can help you move from founder-led to scalable growth, with a story your whole team can tell.
SELL Master Selling Without The Founder Kayleigh Wheeler
Founder-led sales gets you started, but it can’t carry you forever. The information lives in your head, in your network and your inbox.
Kayleigh Wheeler will cover the big move to repeatable growth, and what that shift asks of you as a founder. She’ll walk through the critical skills, knowledge and process to put in place before you even think about expanding your sales team. You’ll leave knowing what your founder magic is and how to convert it into a sustainable pipeline.
SCALE Growth Lessons from Vodafone Vodafone
No changes
What You’ll Learn ✅ How to build a product narrative that sets you apart and scales with your business ✅ How to move from founder-led sales to a repeatable growth model ✅ Lessons on customer growth from a leading global technology brand
Who Should Join This event is for founders and leaders of early-stage and scaling B2B tech businesses. It suits you if you’re still closing most deals yourself and want to build a growth engine that doesn’t rely on you. There will also be time to connect with fellow founders and tech leaders.
Event venue & nearby stays
NatWest Entrepreneur Accelerator, 3rd Floor, One Kingsway, Cardiff, CF10 3AQ, United Kingdom
Concerts, fests, parties, meetups — all the happenings, one place.