About this Event
AI is transforming marketing — but how can businesses turn AI tools into real, measurable results?
With new AI tools emerging every day, the biggest challenge for businesses is no longer simply understanding AI. It's knowing how to apply it effectively to attract customers, improve marketing performance, and achieve sustainable growth.
Join Future Academy for an engaging morning of practical insights, industry perspectives, and meaningful conversations with Auckland's business and professional community.
Whether you're a business owner, entrepreneur, marketing professional, or simply curious about the future of AI, this event will help you discover new opportunities in an AI-driven world.
What We'll Explore
1. Rethinking Marketing in the AI Era
How AI is changing customer acquisition and marketing strategies for individuals, entrepreneurs, and small to medium-sized businesses.
- Discover practical AI-powered marketing approaches.
- Explore new ways to attract and engage customers.
- Learn how AI can improve efficiency and support business growth.
2. Thinking Beyond AI Tools: Building an AI-Driven Growth Strategy
AI is more than a productivity tool — it can transform how businesses operate and grow.
- Understand how enterprises approach AI product development.
- Explore how to integrate AI into marketing workflows.
- Discover strategies for building scalable, AI-enabled marketing systems.
3. The Future of Work: AI, Talent & Organisational Change
As AI reshapes business operations, the skills and capabilities employers seek are evolving.
- Explore emerging trends in AI-related employment.
- Understand how AI is changing marketing roles and team structures.
- Discover the skills businesses may increasingly value.
Meet Our Guest Speakers
Erickson Li
AI PhD Candidate, University of Auckland
Author of 《用听话的AI降本增效100个应用场景》
Sharing insights into practical AI applications, marketing innovation, and how businesses can leverage AI to improve performance.
Skye Wei
Former Senior Product Manager, Tencent
Bringing experience in technology product development, AI-driven innovation, and enterprise-level product thinking.
Mayling Wang
Human Resources Specialist, SkyCity New Zealand
Sharing perspectives on emerging talent needs, organisational transformation, and the changing workforce in the AI era.
Event Details
Date: Sunday, 8 November 2026
Time: 10:00 AM – 12:00 PM (NZDT)
Venue: Icehouse Ventures, Level 4, 125 St Georges Bay Road, Parnell, Auckland
Language: Mandarin Chinese
Tickets & Registration
Creator Members: Free Admission
General Admission: NZD $19.90
Limited to 60 attendees.
Light refreshments are included.
Spaces are limited to encourage meaningful conversations and networking opportunities.
Who Should Attend?
This event is ideal for:
- Business owners and entrepreneurs exploring AI-powered growth opportunities.
- Marketing professionals looking to incorporate AI into their strategies.
- Startup founders interested in practical AI applications.
- Professionals curious about how AI is changing employment and business.
- Anyone interested in connecting with Auckland's AI, technology, and business community.
Why Attend?
You'll walk away with practical ideas, fresh perspectives, and valuable connections.
Beyond the presentations, this is an opportunity to meet like-minded professionals, exchange experiences, and explore how AI can create real value in business.
Learn. Connect. Innovate.
Join us for an inspiring morning of AI insights, marketing strategies, and networking over refreshments.
Secure your spot today — only 60 places available!
Agenda
🕑: 09:40 AM - 10:10 AM
Welcome & Networking
Host: Tyler Wu
🕑: 10:10 AM - 10:40 AM
Rethinking Marketing in the AI Era
Host: Erickson Li
🕑: 10:40 AM - 11:10 AM
Thinking Beyond AI Tools: Building an AI-Driven Growth Strategy
Host: Skye Wei
🕑: 11:10 AM - 11:40 AM
The Future of Work: AI, Talent & Organisational Change
Host: Mayling Wang
🕑: 11:40 AM - 12:00 PM
Q&A & Networking
Event venue & nearby stays
Icehouse Venture, Level 4, The Textile Centre 117-125 St Georges Bay Road, Auckland, New Zealand