Agenda
🕑: 09:30 AM - 05:00 PM
The Noble Potato: What It Did for Us… and What It Does Next - Day 1
Info: • Registration from 9.30am
• Welcome and opening address
• The Potato Paradox: Loved, Bought… but Misunderstood?
• From Field to Feeling: Stop Selling Hectares. Start Selling Heart
• Panel discussion: Why aren’t potatoes at the centre of the national food conversation?
• Who Decides the Future of the Potato?
• Potato Lite: A Journey Towards Low Intensity Tillage
• Jamie’s Forum: The Greatest Challenges Facing GB Potato Production
• PhD poster presentations and networking
• Eric Allen Memorial Lecture: The Reference Crop
Conference close
🕑: 07:15 PM - 11:00 PM
Christmas Banquet at St John’s College
🕑: 09:00 AM - 03:30 PM
The Noble Potato: What It Did for Us… and What It Does Next -Day 2
Info: • Morning workshops
1. Managing for Margin: Practical Farm Management to Improve Potato Profitability
2. Cover Crops & Potatoes: Practical Advice That Works
3. Future-Proofing Water: Securing Supplies for the Next Generation of Potato Growing
4. How do Potatoes Adopt?, Turning Ideas into Funded Innovation
• Breeding Better… But for What? Aligning Traits with Real Needs
• CUPGRA’s Priorities for 2027
• Conference closing address
• Conference concludes
Event venue & nearby stays
Robinson College, Grange Road, Cambridge, United Kingdom