Stop creating content just for views. Start creating content that brings clients in.
About this Event
Learn how to create content that builds trust, attracts your ideal clients, and gets people to hit the Book Now button.
Event Details
Date: Wednesday, October 28, 2026
Time: 5:00 PM – 7:00 PM
Location: Silver Lining Barbershop | Coppell, TX
Instructor: Julian Carrera | @juju.cuts
About This Class
In this 2-hour class, I'll teach you the content strategies I use to attract clients through consultation-style videos.
You'll learn how to use your knowledge, communication skills, and client consultations to create content that positions you as an expert and gives potential clients a reason to book with you.
What We'll Cover
Part 1: Understanding Content That Converts
- Why some videos get thousands of views but no bookings
- The difference between content for barbers and content for potential clients
- How to position yourself as the barber clients can trust
Part 2: Creating Consultation-Style Content
- How to turn a client consultation into an engaging video
- Asking the right questions to create valuable conversations
- Explaining your haircut decisions in a way clients understand
- How to communicate your expertise naturally on camera
Part 3: Filming & Structuring Your Videos
- How to grab attention within the first few seconds
- How to structure a video from consultation to finished haircut
- What angles, conversations, and moments to capture
- How to encourage viewers to take action and book
Part 4: Live Demonstration & Q&A
- Watch how I approach a consultation with content creation in mind
- Learn what I look for when filming a client
- Break down how to turn that consultation into a video
- Open Q&A about content, client acquisition, and marketing yourself as a barber
Barbers who want to build a stronger clientele, improve their confidence on camera, and learn how to use social media as a tool to grow their business.
Whether you're just starting out or already have an established clientele, this class will help you become more intentional with the content you create.
The Goal
You'll leave with a repeatable strategy for creating videos that demonstrate your value, build trust before a client ever sits in your chair, and help turn your audience into paying clients.
Stop posting just to be seen. Start posting to get booked.
Event venue & nearby stays
Silver Lining Barbershop, 777 South MacArthur Boulevard, Coppell, United States
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