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Wed, 21 Oct, 2026 at 09:00 am to Wed, 16 Dec, 2026 at 09:00 am UTC+11:00

Business Idea Validation: 1-Day Intensive Training in Melbourne

  • Regus 120 Collins Street · Melbourne
  • From AUD 826.16
MG Aussie Publisher / Host MG Aussie
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Business Idea Validation: 1-Day Intensive Training in Melbourne
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Learn to validate startup ideas using the Business Model Canvas, market feasibility, competitor analysis, and MVP testing in 1 day.
About this Event

Bring your team and save:

1. Groups of three or more receive a 10% discount

2. Organizations hosting an in-house session with 10+ participants enjoy a 15% discount.

Duration: 1 Full Day (8 Hours)
Delivery Mode: Classroom (In-Person)
Language: English
Credits: 8 PDUs/Training Hours
Certification: Course Completion Certificate
Refreshments: Lunch, Snacks and beverages will be provided during the session


Course Overview

This focused 1-Day workshop helps participants evaluate startup ideas using structured business frameworks and feasibility research. You will learn how to organise your concept using a Business Model Canvas, analyse customer and market demand, examine competitors, determine financial feasibility, and test important assumptions through MVP development.

By combining practical tools, real-world examples, and strategic analysis, the course helps you evaluate whether your startup idea has the potential to be scalable, viable, and investment-ready.


Learning Objectives

By completing this course, you will be able to:

  • Evaluate startup concepts using feasibility frameworks.
  • Create a structured and complete Business Model Canvas.
  • Analyse market demand and customer requirements.
  • Examine competitors and identify differentiation opportunities.
  • Determine financial feasibility and revenue potential.
  • Create MVPs for testing and iterative improvement.
  • Use feasibility scoring to support launch decisions.

Who Can Attend?
  • Entrepreneurs and future founders
  • Startup teams in the early stages
  • Innovators and product developers
  • Business students and incubator participants
  • Anyone preparing to test or launch a business idea

Why Choose This Course?

This workshop focuses on practical startup validation methods. Participants gain access to useful frameworks, templates, research approaches, and decision-making tools that support effective business modeling, feasibility evaluation, and startup planning.



©2026 MG Aussie Events. This content is protected by copyright law. Copy or Reproduction without permission is prohibited.

Want to train your entire team?
We offer customized in-house training tailored to innovation teams, startup incubators, and corporate venture units. Modules can be adapted to your specific industry, product type, or business model. Sessions can be delivered on-site, off-site, or integrated into internal startup programs.

📧 Contact us today to schedule a customized in-house, face-to-face session:

[email protected]


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Agenda
Module 1: Understanding Startup Feasibility Foundations

Info: • Learn how feasibility research shapes startup success
• Identify core assumptions behind idea validation
• Explore failure patterns and how to avoid them
• Icebreaker


Module 2: Business Model Canvas Deep Dive

Info: • Break down your idea into 9 essential canvas components
• Understand customer segments, value propositions, and key activities
• Learn how to design a scalable business model
• Activity


Module 3: Market Need & Problem Validation

Info: • Conduct market need assessment using industry and customer insights
• Map real customer problems vs. perceived assumptions
• Evaluate market gaps and unmet demand
• Case Study


Module 4: Competitor & Industry Research

Info: • Analyze direct, indirect, and substitute competitors
• Study competitive advantages, pricing, and differentiation
• Use competitor insights to refine your startup model
• Group Brainstorm


Module 5: Financial & Operational Feasibility

Info: • Assess cost structures, revenue models, and breakeven points
• Validate financial sustainability and operational practicality
• Understand funding needs, risks, and financial projections
• Simulation


Module 6: MVP Design & Testing Feasibility

Info: • Learn MVP approaches for rapid validation
• Create testing hypotheses and measurable indicators
• Understand iterative improvement based on user feedback
• Role Play


Module 7: Risk Assessment & Feasibility Scoring

Info: • Identify internal and external risks that affect feasibility
• Use scoring frameworks to evaluate idea strength
• Build a readiness checklist for launch decisions
• Action Plan Review


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Event venue & nearby stays

Regus 120 Collins Street, 120 Collins Street #Levels 31 & 50, Melbourne, Australia

Tickets AUD 826.16 to AUD 1032.63
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