About this Event
Build What Pays is a hands-on Business Growth Intensive for existing, revenue-generating entrepreneurs who want to strengthen how their businesses make money, reach customers, operate, and grow.
This is not a startup or ideation workshop—and it’s not a full day of presentations where you leave with pages of notes and more work to figure out later.
Build What Pays is designed around:
LEARN → APPLY → IMPLEMENT
Throughout the day, experienced business practitioners, advisors, and implementation coaches will help you examine your actual business across five critical areas:
STRATEGY | FINANCE | MARKETING | OPERATIONS | AI
You’ll identify what’s working, what’s getting in the way of growth, where you may be losing time or money, and what needs to change next.
Then you’ll begin working on it while you’re in the room.
WHAT WE’LL WORK ON
The intensive will help you take a closer look at:
Strategy: What is actually generating revenue in your business—and where should you focus?
Finance: What do your numbers tell you about profitability, cash flow, pricing, spending, and growth?
Marketing: How are you reaching, attracting, and converting the right customers?
Operations: Where are inefficient processes, unclear systems, or gaps making it harder to grow?
AI: Where can practical AI implementation improve efficiency, marketing, customer engagement, operations, productivity, processes, and decision-making?
This isn't about using AI because it's trending. We'll focus on where it can solve a real business problem and help you implement it practically.
YOU WON’T JUST LISTEN. YOU’LL WORK.
Bring your laptop and come prepared to work on your business.
The goal is for you to leave Build What Pays with more than information. You should leave with decisions made, work started, practical tools, clearer priorities, and a focused 30-day implementation plan.
WHO SHOULD ATTEND?
Build What Pays is designed for existing entrepreneurs who are already generating revenue and are ready to strengthen the business they have built.
This experience is especially valuable if you know your business has potential but need to improve profitability, customer acquisition, financial management, marketing, systems, operational efficiency, or how you're using technology and AI.
This is not an ideation or startup program.
EVENT DETAILS
Monday, September 28, 2026
10:00 AM–5:00 PM
The Wright Note Café
399 Hubert St
Raleigh, NC 27603
Registration: $79
Limited Space
There is no application required. If Build What Pays fits where you are in business, you can register directly and secure your seat.
Don’t just learn what your business needs. Build it while you’re in the room.
Event venue & nearby stays
The Wright Note Cafe, 399 Hubert Street, Raleigh, United States
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