About this Event
Brand Building & Identity in Digital Age
Duration: 1 Day
đź“Ś About This Workshop
This session focuses on creating and maintaining a strong brand presence in today’s digital landscape. Participants will learn how to craft a compelling brand story and messaging, develop a consistent visual identity across platforms, and establish brand positioning and differentiation in competitive markets.
The session also explores strategies for leveraging digital platforms to enhance brand awareness, as well as approaches to crisis management and reputation building.
🎯 What You Will Learn
By the end of this workshop, participants will be able to:
- Craft a compelling brand story and develop consistent messaging;
- design and maintain a cohesive visual identity across digital platforms;
- position a brand effectively and differentiate it in competitive markets;
- leverage digital platforms to enhance brand awareness; and
- apply strategies for crisis management and reputation building.
đź“„ About the Speaker
Firdaus Bohari
With over a decade of experience in entrepreneurship and leadership, Firdaus has cultivated deep expertise in strategic programme development, team and stakeholder management,and insight – driven innovation. He brings calm, clarity, and solutions – focused leadership to complex initiatives—whether building business bootcamps for founders, facilitating innovationin the public sector, or delivering high – quality research for clients.
đź‘Ą Who Should Attend
- Entrepreneurs and small business owners seeking actionable financial management skills.
- New business operators or start-up founders looking for practical, relevant practices.
- Anyone who are planning to start a business and wanting to confidently manage business
ℹ️ Important Notes
- This is a beginner-level workshop
- Participants are encouraged to bring a fully charged laptop for hands-on activities
Event Venue & Nearby Stays
IBA Training Room, iCentre, Simpang 32-37, Bandar Seri Begawan, Brunei Darussalam
USD 0.00
