About this Event
AI in the Aisle is a hands-on, in-person workshop for CPG executives, founders and professionals building consumer packaged goods brands.
Registration: https://luma.com/l4n6cdxr
Build your AI second brain
Most CPG founders and operators already use AI, but each conversation starts from zero. Product details, buyers, pricing and lessons are scattered across people’s heads, inboxes and spreadsheets so AI doesn’t have the context to understand the business. In this two-hour working session, you’ll build a working AI “second brain” for your business, live, using a tool you already use. You’ll leave with a practical foundation and a clear picture of how it can support sales and account management.
What we’ll cover
- What an AI second brain is, explained in plain language, and why it matters for a CPG business.
- How to build your “About Me” business file, step by step, in ChatGPT, Claude, Copilot or Gemini.
- Win: Move from meeting a buyer at a trade show to creating a listing proposal.
- Serve: Support an account from its first order to becoming a happy, reordering customer.
- Learn: Turn retailer and customer feedback into decisions.
Event venue & nearby stays
Central District Brewing, 417 Red River Street, Austin, United States