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You understand AI technology. But do you know where it creates real business value?In this practical workshop, you will step beyond the technical side of AI and explore how organizations identify, evaluate, and prioritize AI opportunities from a business perspective.
Together with strategic tech advisor and former Google leader Jacqueline Rajuai, you will work through a realistic business challenge and learn how to connect AI capabilities with business objectives. You will explore how to identify promising use cases, assess their potential value and feasibility, and think strategically about where AI can make a meaningful difference.
The session combines essential concepts with practical exercises, discussion, and active participation. No business strategy experience is required.
AI strategy is also a core part of the AI Business Specialist, Professional Bachelor program. The curriculum covers AI strategy, opportunity identification and evaluation, solution design, AI project management, AI agents, architecture, governance, and organizational adoption.
After the workshop, we will introduce the program and show you how to develop these skills further and bridge the gap between AI technology and business goals.
There will also be time for your questions and informal networking with our team and other participants.
This workshop is for you if...
you work in IT, technology, data, engineering, or another technical field and already understand what AI can do, but want to become better at identifying business opportunities, evaluating AI use cases, and connecting technology with strategic business value.
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Event venue
Talacker 50, 8001 Zürich, Switzerland, Talacker 50, 8001 Zürich, Schweiz, Zurich, Switzerland
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