What's the Big Idea?

Every idea begins as a spark. Exciting, unformed, and often tangled in self-doubt. Entrepreneurs know that rush: the energy that says this could be something. Often followed by the hesitation that asks, but is it really anything?

The truth is, you can’t know if an idea will work until you take it out of your head and put it into the world. That’s what this lab is for: to help you see your idea clearly, test it safely, and discover whether it has legs before you commit any more of your time, money, or energy.

In this 2 hour in-person session, you’ll explore how art, science, and strategy intersect to bring ideas to life. Through hands-on creative exercises and guided frameworks, you’ll learn how to translate your concept into something tangible. Something you can see, explain, and refine.

We’ll start by breaking big ideas into manageable parts, turning nervous energy into forward motion. You’ll test your communication skills, uncover blind spots, and practice sharing your idea with others in a way that actually lands.

By the end of the session, you’ll walk away with:

• A visual “Big Idea Canvas” that maps out your concept.
• Constructive feedback to strengthen your idea’s foundation.
• A clearer understanding of how your idea connects to your business plan.
• The confidence to move forward — or pivot — with purpose.

This lab is about discovery rather than perfection. You’ll leave knowing whether your idea can live outside your head. And if it can, you’ll have the tools to help it grow.

This lab is for anyone standing at the edge of a new idea and wondering what comes next.
You might be:

• An entrepreneur with an app concept you’re not sure how to test.
• A musician finding traction and ready to turn creativity into a full-time business.
• A solopreneur exploring a new revenue stream but unsure if it’s ready to launch.
• A nonprofit leader facing funding cuts, looking to pivot services within a limited budget and timeline.

These are just a few examples. If you have an idea that’s exciting but unformed, this lab gives you the tools, structure, and clarity to figure out your next step.

Facilitated by:

Nicole Kurtz, founder of Aducate Digital, a Creative Business Development Studio where strategy gets creative. Nicole’s interactive experiences teach entrepreneurs how to build a habit of creative problem-solving so they can lead with clarity, focus, and resilience.

You can park in any of the Bounce visitor, tenant, or member lots shown on the map. Anything outside those areas isn’t managed by Bounce and could result in a private ticket.
Accessible parking is available right at the main entrance, labeled “Bounce short-term visitor parking.”

We’ll be capturing moments from this event through photos and video to help share the story of Aducate Digital’s work. By being here, you’re giving permission to be photographed or recorded and for your image to be used in future promotional materials without compensation or credit.

If that raises any concerns for you, please reach out before or during the event so we can accommodate you.

Info: Start with hands-on, art-inspired activities designed to sharpen your communication and creative thinking skills. You’ll practice translating abstract ideas into clear, actionable language. And maybe see your concept in a whole new light.

Info: Take a breather, grab lunch, and let your ideas settle before diving into strategy.

Info: Turn your creative insights into something tangible. You’ll map out your “Big Idea,” identify blind spots, and learn how to explain your concept in a way that connects with others. Expect thoughtful conversation, constructive feedback, and at least one “aha” moment about what’s next.

Event Venue & Nearby Stays

Bounce Innovation Hub, 526 South Main Street, Akron, United States

Concerts, fests, parties, meetups - all the happenings, one place.

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