About this Event
Join us for a private e-commerce lunch at The Capital, Knightsbridge, featuring Max Sinclair, ex-Amazon and Founder & CEO of Azoma, a company shaping the emerging category of agentic commerce optimisation, alongside a select group of founders, enterprise leaders, angel investors, VCs and family offices for thoughtful conversation in a more intimate setting.
Set over lunch at The Capital Hotel in Knightsbridge, this gathering offers a more considered alternative to traditional networking. The focus is on the quality of the room, the relevance of the people in it, and the conversations that follow.
Max Sinclair brings a rare perspective on the future of commerce, having spent six years at Amazon before founding Azoma, a company shaping the emerging category of agentic commerce optimisation. This lunch offers the opportunity to hear his reflections on the evolution of e-commerce, the realities of scaling, and how AI is beginning to redefine how brands acquire, convert and retain customers.
The discussion will centre on the future of commerce, from AI, customer acquisition and conversion to marketplace dynamics, brand growth and long-term scale. Expect a well-curated room, relevant perspectives and the chance to connect with others shaping the next chapter of e-commerce.
This is intended to be a purposeful lunch with a relaxed atmosphere: a room of peers, strong conversation and introductions that make sense.
What to expect
- A curated lunch with founders, enterprise leaders and investors
- Conversation with Max Sinclair, ex-Amazon and Founder & CEO of Azoma
- Thoughtful discussion in a private setting
- Relevant introductions across the e-commerce ecosystem
- A more focused, high-quality networking experience
Who should attend
This lunch is intended for:
- Startup founders
- Enterprise leaders
- Angel investors, family offices and VCs with an active interest in the sector
Event Venue & Nearby Stays
The Capital Hotel - Knightsbridge, 22, 24 Basil St, London, United Kingdom
GBP 80.00












