About this Event
Sessions #1 & #2:
March 11th, 8:00-10:00am (#1) and 1:00-3:00pm (#2) PST (via Zoom)
Sessions #3 & #4
March 13th, 8:00-10:00am (#3) and 1:00-3:00pm (#4) PST (via Zoom)
The SE BrownBelt Workshop
"We had scheduled a private BrownBelt workshop with SELI in Q1 around our global SKO, and I was absolutely impressed with the level of knowledge and detail that Stephen and Justin brought to the training. My team had a diverse array of experiences, backgrounds, and skill sets coming into the training, but the workshop helped level-set the entire team on SE best practices, objection handling specific to our industry, and working with difficult AEs. This was likely the best investment this team has ever made! I would highly recommend it!"
Jay Mulakala, Director, Global Solutions Engineering
The SE Leadership Institute’s BrownBelt workshop is a virtual 4 x 2 hour intensive workshop tailored specifically for Sales Engineers early in their career, those in need of rounding out their experience with the best practices of the SE role and lifecycle, and those contemplating a career move into Sales Engineering.
The workshop incorporates the core principles of Sales Engineering programs and organizations, and delivers innovative best practices derived from the world’s most successful and market leading SaaS companies. Through a combination of lecture, role plays, exercises, and peer discussion, candidates leave with the understanding, the application, and the roadmap on how to assess, onboard, accelerate, land, and excel in their ideal Sales Engineering role. The content is continually refreshed, and we are excited that the 2024-25 BrownBelt workshop incorporates new and refreshed modules modules on AI Tooling, Expansion playbook, and Resilience practices.
The content is part of the same progression and accreditation of the SELI Blackbelt Leadership workshop. Participants receive BrownBelt accreditation and will join the SE Leadership Institute alumni network with access to dozens of tools, information, and collaboration with other alumni members.
The following domain areas are covered in the curriculum:
Sessions #1 & #2: The Making of a World Class SE
Examines the Four Dimensions of world-class Solutions Engineering, with interactive exercises and assessments to help you
+ Understand and Deliver the full impact of the SE Role across the Enterprise
+ Embrace the three Core Principles of Sales Engineering Excellebnce
+ Learn Emotional Intelligence and Mindset skills for High Performance and Resilience
+ Maximize results through Interpersonal Excellence and Key Relationship Management
Sessions #3 & #4: The SE Sales Blueprint
Examines the building blocks of the technical sales cycle, and offers specific exercises and best practices at each stage. Engagement and Assignment, Discovery and Qualification, Demos, Proof of Value, Transition and Expansion, and Objection Handling are some areas of focus, along with Deal Strategies, metrics, and CRM and tools.
FAQs
Are there discounts available?
Yes. A discount is available if 3 or more people attending from your company. Please contact us for details.
How can I contact the organizer with any questions?
Email [email protected]
What's the refund policy?
50% refund available 3 weeks prior to the event. Participants may transfer their ticket to another person by notifying [email protected] up to 48 hours ahead of the event. It should be noted that replacements will be approved at the discretion of organizers to preserve the value of the alumni cohort.
Event Venue
Online
USD 508.71 to USD 1015.56
