
About this Event
About this Event
"Value is back." In a world where AI dominates headlines, the training sector is now zeroing in on what truly matters: delivering measurable value to customers and building resilient, high-growth businesses around it.
The Business of Training Conference 2025 returns with a renewed focus on creating value for your customers, your learners, and your business. This isn't your typical conference. It's a dynamic, interactive space for directors, owners, and senior leaders of training providers to exchange strategies, challenge assumptions, and uncover real-world solutions.
At The Business of Training Conference you will :
- Learn from industry pioneers
- Explore case studies on impact and innovation
- Connect with peers shaping the future of learning
- Discover how to design, measure, and communicate value
Who Should Attend?
- Training Company CEOs, Founders, and Directors
- Senior Managers in training operations
- Strategic decision-makers in commercial training organisations
- Anyone leading the charge in business growth, AI adoption, and training impact
Why Attend?
- If you’re navigating:
- AI’s influence on training design
- Pressure to prove ROI to clients
- A competitive marketplace for learner attention
- The challenge of building a sustainable business
...then this event is for you.
Hear What Last Year’s Attendees Said
“So many things – but for once a conference that felt truly useful and applicable to my real-world challenges.”
— Lorraine Taylor, Learning & OD Consultant
“The size of it allowed for real conversations and good relationships to build. As a marketer, I’m extremely inspired to create content and events more intentionally now.”
— Nina Alexander, Marketing Director
“I really enjoyed how easy it was to network with people. Too many takeaways to mention, but I’m already implementing new strategies based on conversations I had there.”
— Mark Colhoun, Head of Learner Engagement



Agenda of the Conference
🕑: 09:30 AM - 09:45 AM
Welcome: Value is Back
Host: Jan van Delsen
Info: We kick off the day by framing the big idea: why value matters more than ever for your clients and your business.
🕑: 09:45 AM - 10:30 AM
Experience Matters: Creating Value with Your Customers
Host: Nick Shackleton-Jones, Author & Learning Innovator
Info: A powerful opening keynote on the connection between human experience and business value. He explores why experience matters and how training leaders can drive tangible value through learner-centric design.
🕑: 10:30 AM - 11:00 AM
Networking Break
Info: Connect with peers over coffee and conversation.
🕑: 11:00 AM - 11:45 AM
From Value to Impact: Making Your Offering Stick
Host: Interactive discussion
Info: How do we go from good intentions to lasting results? Explore practical strategies, tools and tech that support the leap from learning to doing.
Participants: Erica Farmer, Founder, Quantum Rise (AI for the Average Jo), Paul Matthews, Author, Learning Transfer at Work, & Melanie Martinelli, CEO, Institute for Transfer Effectiveness.
🕑: 11:45 AM - 12:30 PM
Rethinking Value: The Customer Perspective
Host: Sukhvinder Pabial, People Development Expert
Info: Hear directly from the customer side: what do organisations really value from their training partners?
🕑: 12:30 PM - 01:30 PM
Lunch
Info: Enjoy a relaxed lunch and continue the conversation with other delegates and speakers.
🕑: 01:30 PM - 02:15 PM
Telling Your Story
Host: Fireside Chat with Gori Yahaya & Jan van Delsen
Info: What’s your story and why should your clients care? Explore how to position your brand and message for impact and growth.
🕑: 02:15 PM - 03:45 PM
Building Value for Your Business
Host: Interactive Peer Sessions
Info: A hands-on session focused on practical ways to grow your business by delivering more value.
🕑: 03:45 PM - 04:15 PM
Networking Break
Info: Refuel, connect and share what’s resonated most with your peers.
🕑: 04:15 PM - 04:45 PM
Value Mindset
Host: Laura Overton
Info: Our closing talk brings the day together. Reflecting on the data, the stories, and the mindset shifts needed to create real business impact.
🕑: 04:45 PM - 04:55 PM
Thank You & Closing Remarks
Host: Jan van Delsen
Info: A final thank you and a look ahead at what’s next for the Business of Training community.
🕑: 05:00 PM - 06:00 PM
Networking Drinks
Info: Unwind and connect with like-minded training leaders in a relaxed setting.
Event Venue & Nearby Stays
The Royal Horseguards Hotel & One Whitehall Place, London, United Kingdom
GBP 396.00