Storytelling for Creative Professionals

Do you find it hard to stand out with your work, attract the right clients or to communicate what it’s really about?

Many creatives create beautiful work and share great images, but struggle to express what makes them unique. Without a clear story, it’s hard to stand out, attract the right clients, or build a recognisable presence.

Muswell Hill Creatives, The Design Trust & Yeshen Venema have come together to invite you to a special workshop around storytelling for creative professionals in the Council Chamber at the newly restored Hornsey Town Hall on Tuesday 9 June 10.30am – 12.30pm.

10.00am - Sean's Shack (ground floor) - Mingle over a hot drink and snacks* purchased at Sean's Shack through the doors from the ground floor foyer.

10.30am (prompt) in the Council Chamber: Creative business adviser & trainer Patricia van den Akker of The Design Trust will lead a practical one hour workshop where you will discover how to communicate the story at the heart of your creative practice, so your audience understands not just what you do, but why it matters. Through a mix of short teaching, reflection, and simple exercises, you’ll explore how to clarify your message, connect with your ideal audience, and bring more personality and meaning into your work. You will be working on your own creative business and work with other creatives too.

11.30am-12.00pm: Presentation by photographer and Square Space expert Yeshen Venema on how to use images to communicate your brand values and tell your story visually.

12.00pm-12.30pm: There will be time for questions and to network with other local creatives.

12.45pm: Optional Tour of the Hornsey Town Hall: After the workshop, the team at the HTH operators, General People will be available to take you on a tour of this beautiful landmark building. Meet outside the Council Chamber.

ABOUT THE HOSTS

Rachael Booth-Clibborn, Founder, Muswell Hill Creatives (MHC)

MHC is a dynamic collective of artists, designers and makers who pride themselves on quality craftsmanship and promoting and celebrating creativity here in North London. MHC recently won 25 free hours of event space at the HTH under its Hall for All scheme and this event is the first of three exciting events planned for 2026.

Patricia van den Akker, Director, The Design Trust

The Design Trust is the online business school for designers, makers & other creative professionals, and Patricia is an award-winning creative business adviser, trainer & coach working with 1,000s of creatives and organisations over the last 20 years.

Yeshen Venema, Photographer

Yeshen is one of the UK’s leading photographers for makers, designers and artists, and has worked with organisations including the Crafts Council, New Designers, Cockpit Arts and Etsy.

WHO THE WORKSHOP IS AIMED AT

Creatives from across London and beyond (and especially members of Muswell Hill Creatives and clients of The Design Trust and Yeshen Venema) are warmly invited to join this session to gain inspiration and connect with other (North) London creative professionals, freelancers and small business owners.

TICKET PRICE

£29 per person

*Not included in the ticket price. No hot drinks or food are permitted in the Council Chamber. However water bottles are permitted.

With special thanks to the Hornsey Town Hall and General People for sponsoring this event.

The Hornsey Town Hall has long stood as a symbol of civic pride, creativity and community spirit. Originally opened in 1935 as one of the UK’s first modernist town halls, it has now been reimagined as a centre for arts, culture and enterprise. The beautiful Council Chamber is the venue for the Storytelling Workshop.

Event Venue & Nearby Stays

Hornsey Town Hall Arts Centre, The Broadway, London, United Kingdom

Concerts, fests, parties, meetups - all the happenings, one place.

Get App