Sony 6 Hour Short Film Challenge

Sony Penthouse – W London

Ready for a fast-paced filmmaking challenge after dark?

Join Sony United Kingdom for the Sony 6 Hour Short Film Challenge, an adrenaline-filled filmmaking experience based at the Sony Penthouse inside W London, in the heart of Soho.

Open to all skill levels — from beginners to experienced filmmakers — this challenge invites you to compete solo or in teams of up to four (each participant must hold a valid ticket). You’ll sign out a Sony camera and lens, head into the streets of Soho and Chinatown at night, and race against the clock to create a complete short film.

You’ll have six hours total to:

• Sign out your camera
• Capture your footage on location
• Return to the Sony Penthouse
• Edit and submit your final film

Final videos must be posted on Instagram using #SonySohoFilmChallenge, tagging @sony.unitedkingdom, @epgroup.co, and @danieljm.visuals.

• A six-hour, high-energy short film challenge
• Solo or team participation (up to four people per team)
• Loan access to Sony Cinema Line and Alpha cameras
• G and G Master™ lenses available (subject to availability)
• Night-time filming across Soho and Chinatown
• On-site editing and final submission at the Sony Penthouse
• A creative, competitive, and community-driven experience

Exact camera models cannot be guaranteed and will be allocated subject to availability.

You are welcome to arrange your own talent (models or actors).

• Talent requiring access to the Sony Penthouse or internal W London areas must hold a valid ticket
• Talent filmed externally around Soho and Chinatown does not require a ticket

• Filmmakers and creators of all experience levels
• Teams or individuals who enjoy time-based creative challenges
• Anyone looking to experiment with filmmaking under pressure

All camera brands are welcome, though Sony equipment will be provided for the challenge.

Across the weekend, we’ll be hosting 10+ Sony photography and video sessions at the Sony Penthouse at W London.

Expect:

• Inspiring workshops and seminars
• Photo walks and practical shooting sessions
• Opportunities to connect with creators, educators, and the Sony team
• Chances to win exclusive Sony prizes, including cameras and accessories (T&Cs apply)

Explore the other sessions running throughout the weekend to build your own Creative Weekend experience.

Discover the full programme via @sony.unitedkingdom on Instagram or through our Eventbrite listings.
⚠️ Limited availability — early booking is recommended.

This event series is open to all ages.
Attendees under 18 must be accompanied by a parent or guardian.
All participants must hold a valid ticket.

• Valid government-issued photo ID plus a secondary form of ID
• Laptop with video editing software and charger (essential for this session)
• Two high-capacity, high-speed SD cards (recommended: 128GB, V30 or higher)
• Water bottle and a small snack

Please arrive 15 minutes before your session start time.
Due to the tightly scheduled programme, late arrivals may not be accommodated and tickets may be forfeited.

W London Hotel arrival instructions:
Take the lift to Level 1 Reception and wait for a Sony or W London team member, who will escort you to the Penthouse at the start of your session.

Sony UK – [email protected]
Daniel Murray – @danieljm.visuals
Eric Peng – @epgroup.co

Event Venue

W London, 10 Wardour Street, London, United Kingdom

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