About this Event
What this is
Urban Triage is officially launching Less Noise — a full-spectrum organic hemp wellness brand rooted in healing, economic empowerment, and community ownership. And we're celebrating the right way: a happy hour at Bernell's Sports Bar with good music, products to try, people to meet, and a night worth showing up for.
This is not a program. Not a panel. Just a vibe — with real purpose behind it.
What's happening that night
🌿 Sample Less Noise products — balms, pre-rolls, and gummies. Wisconsin-grown, full-spectrum, lab-tested.
🛍️ Buy on the spot — be among the first to own a piece of this movement.
🎧 DJ in the building — come ready to vibe.
📸 Photo moments — bring your camera, capture the history, tag us.
💬 Meet the team — ask questions, hear the story, connect directly.
🌱 Find out what's next — learn where to buy online, at retail partners, and at pop-ups near you.
Why this matters
Less Noise is more than a wellness brand. Every product is Wisconsin-grown, developed in partnership with Stacks Family Farms in La Crosse, and cultivated by participants in Urban Triage's Hemp Specialty Crop Program for Entrepreneurs — a 12-week program turning agricultural training into business ownership and generational opportunity.
Revenue directly funds Urban Triage's community programs, including free produce distribution to residents. Every purchase fuels that work.
"We are not waiting to be saved. We are building what we need."
— Brandi Grayson, Founder & CEO, Urban Triage
Where to find Less Noise after tonight
🔗 lessnoisewellness.org
🏪 CBD retail partner locations across Madison
📍 Pop-up events and community markets
📦 Direct and organizational bulk orders
For influencers and press
Covering wellness, agriculture, entrepreneurship, or the Wisconsin hemp scene? Come through. Products to try, stories to tell, people to meet. Reach out before the event to connect.
All Less Noise products are lab-tested, compliant with Wisconsin and federal regulations, and produced with a commitment to quality, transparency, and impact.
Less Noise. More Power. See you April 20. 🌿
Event Venue & Nearby Stays
2513 Seiferth Rd, 2513 Seiferth Road, Madison, United States
USD 0.00
