On Thursday, 19 February 2026, The Substance Club brings creative strategy heavyweight and LinkedIn phenomenon Joe Burns to the CREA Theatre in Amsterdam. From 19:00–23:00, Burns presents From Thought to Thing: a sharp, practical take on strategy that actually works in the real world.
Known for his incisive analysis and viral posts (47,000+ followers), Burns challenges strategy that dies in slide decks—and shows why building, experimenting, and making matter more than frameworks.
The evening features a keynote followed by a public Q&A, plus networking drinks afterward. Limited tickets available.
A must-attend for anyone ready for a fresh, practical perspective on strategy.
Tickets available now via The Substance Club's website.
Event Venue & Nearby Stays
CREA, Nieuwe Achtergracht 170, 1018 WV Amsterdam, Netherlands, Amsterdam










