About this Event
Theme: Build or refresh your complete business development blueprint for the new financial year.
Ideal for: New BDMs, newer business owners, or experienced BDMs who want clarity, structure, and direction – ideal for those looking to make 2026 more efficient and effective than 2025.
Core Outcome
Delegates leave with a 12-month BDM Blueprint (one-page plan) covering positioning, target market, activity, pipeline, and measurement.
Sessions
1. How to sell through educating
Focus: Positioning as the expert in your market.
- Why education-based selling builds deeper trust
- How to explain professional management clearly to owners
- Using content, conversations and presentations to teach
- Becoming memorable through generosity of knowledge
- Turning expertise into consistent inbound opportunities
2. Powerful vs powerless: the psychology of high performers
Focus: The mindset required to execute a blueprint consistently.
- How internal narratives shape external results
- Building confidence without arrogance
- Taking ownership of outcomes rather than blaming conditions
- Emotional discipline in sales environments
- Reframing rejection and silence from prospects
3. The 7 Stages of Selling
Focus: Turning theory into a clear, repeatable framework.
- Mapping the ideal journey from lead → client
- What should happen at each stage of the pipeline
- Where most BDMs unintentionally lose deals
- How to structure your week around pipeline health
- Designing a process that feels natural, not scripted
4. Practical Tools for Your 2026 BDM Toolkit
Focus: Implementation tools that support the blueprint.
- Conversation frameworks for discovery meetings
- Objection handling aligned to value-based selling
- Follow-up systems that build trust over time
- Simple tracking methods for activity and results
- How to stay visible without becoming noisy
5. Systems that support (not replace) relationships
Focus: Tech and systems as enablers of consistency.
- Using CRM to strengthen follow-up, not automate connection
- Building visibility over your pipeline and activity
- Creating reminders and workflows that reduce mental load
- Leveraging data to improve decision-making
- Avoiding overcomplication of systems
6. Panel Q&A Theme: What should BDMs actually be focusing on in 2026?
Strategic Outcomes
Each delegate completes a one page BDM Blueprint Plan including:
- Ideal client profile
- Core value proposition
- Lead sources to prioritise
- Weekly activity rhythm
- Conversion targets
- 90-day execution plan
Limited spots available – register now to secure yours!
Event Venue & Nearby Stays
JetPark Hotel Auckland Airport & Conference Centre, 63 Westney Road, Auckland, New Zealand
NZD 454.25
