Winning in AI & Zero-Click Strategy

Tue May 12 2026 at 08:30 am to 11:00 am UTC+12:00

Datacom Building, Level 1, 58 Gaunt Street, Auckland CBD, Auckland 1010 | Auckland

The Optimisers
Publisher/HostThe Optimisers
Winning in AI & Zero-Click Strategy
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If you are responsible for growth, visibility or strategy in your organisation, this is the room you want to be in.
About this Event

Are You a Business Leader Who Wants to Stay Ahead of AI Before It Reshapes Your Industry?

This exclusive session is designed for CEOs, CFOs, CMOs, Marketing Managers and business decision-makers who want to understand what AI really means for their organisation and how to act on it now.


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This event brings together forward-thinking leaders for a practical, insight-packed morning exploring how artificial intelligence (AI) is transforming the way customers search, discover brands and engage with businesses online.


Agenda

🕑: 08:30 AM - 09:00 AM
Welcome & Registration
🕑: 09:00 AM - 09:20 AM
The Click is Already Gone: What's Left When the Traffic Stops
Host: Jennifer Michtavy

Info: Discover how AI-driven search is reshaping customer behaviour and walk away with a practical 90-day plan to stay competitive.


🕑: 09:20 AM - 09:40 AM
AI-Driven Keyword Research: Finding Opportunities for Modern Marketing
Host: Richard Conway

Info: Learn how to make your brand visible in AI-powered search, adapt to conversational queries, and identify gaps in your current strategy.


🕑: 09:50 AM - 10:10 AM
Rebuilding the Digital Front Door: Designing AI-Ready Site Environments
Host: Kristian Lorenzon

Info: Explore how AI is transforming websites into intelligent entry points and learn real examples of how your competitors are already restructuring their platforms to support AI-driven journeys.


🕑: 10:00 AM - 10:20 AM
What Your Website Actually Needs to Look Like in the Age of AI
Host: Rheed MacPherson

Info: Gain practical, actionable steps to optimise your site and leverage tools for a competitive advantage.


🕑: 10:30 AM - 11:00 AM
Morning Tea & Networking

Info: Sponsored by The Optimisers


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Event Venue & Nearby Stays

Datacom Building, Level 1, 58 Gaunt Street, Auckland CBD, Auckland 1010, 58 Gaunt Street, Auckland, New Zealand

Tickets

NZD 0.00

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