Why 93% of Companies See No ROI from AI — How the Other 7% Are Pulling Away

You've invested in Al. Where are the results?

Your company is using Al. Your team has run pilots. You've approved budgets, attended demos, maybe even hired a Head of Al.

And yet — like 93% of organizations — you're still waiting for the ROl that was promised.

Here's the uncomfortable truth: the problem isn't the technology. It's the operating model. Most leaders are treating Al like software to install when it's actually a workforce to manage. That single misunderstanding explains why most Al initiatives stall, and why a small minority — the "7% Club" — is quietly pulling ahead.

The gap is not yet irreversible. But the window to act is narrowing every month.

In one afternoon, you'll walk out with:

A signed first-edition copy of The AI Compass — the complete executive blueprint, fresh off the press.

A new mental model for AI — why treating AI as an employee rather than a tool changes every strategic decision you make.

The Value Creation Matrix — a four-quadrant framework (Optimize, Enhance, Insights, Transform) to identify exactly where AI creates value in your business.

The 90-Day Roadmap — the practical execution system used by companies that are actually seeing results: from AI Scorecard to Quick Wins to Strategic Bets.

The Deception Gap explained — why AI looks like hype right now, and why that's actually the biggest opportunity for leaders who move deliberately.

Programme:

16:00 — Doors open, welcome drinks

16:30 — Executive keynote: The AI Compass (90 min)

18:00 — Book signing

18:15 — Networking reception

19:00 — Close

Restitution is possible within 7 days.

Info: 16:00 — Doors open, welcome drinks
16:30 — Executive keynote: The AI Compass (90 min)
18:00 — Book signing
18:15 — Networking reception
19:00 — Close

Event Venue & Nearby Stays

HOFF Offices Amsterdam, 257 Strawinskylaan, Amsterdam, Netherlands

Concerts, fests, parties, meetups - all the happenings, one place.

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