Struggling to maintain sales in the current UAE market? Join this practical half-day working session on business repositioning & strategy.
Revenue has declined? Enquiries have slowed ? Clients who used to say yes without hesitation are now hesitating?
WELCOME TO THE UAE BUSINESS RESILIENCE EXECUTIVE BRIEFING 2026
A half-day executive working session for established UAE business owners and C-suite executives who feel they are losing ground and are ready to understand why and reposition their business for 2026 and beyond.
THE PROGRAMME
Tuesday, May 06, from 08:30 AM to 1:30 PM in person in Dubai
- 3 working sessions of 1h+ each
- 45mn of Standing Networking
- Breakfast service, coffee and soft drinks, canapés included
SESSION 1 - Where your business stands in the market — an external view
Understand precisely where your business sits in the current UAE market — not as you describe it, but as the market sees it. Identify the specific gap between where you are positioned and where your active buyers are looking.
SESSION 2 - Why buyers are not choosing you — and what has actually changed
Diagnose your business across four dimensions and understand what you need to change and how to pivot to sell on the current market.
SESSION 3 - Your first strategic direction
Write a first positioning direction for your business — who exactly it is for, what specific problem it solves, and why a buyer would choose it over the alternative. Drafted, tested, and revised to a level of specificity that most businesses never reach without external pressure.
NETWORKING & CANAPÉS
A standing canapé reception, peer networking and private interactions with our expert consultant
Where some of the most useful exchanges of the day happen between business owners who have spent the morning working through the same questions.
What you leave with
✔️ Your exact position on the current Market
✔️The gap between your offerings and what the actual buyers wan
✔️ A first positioning direction — Sharpen, Reposition, or Rebuild — with a drafted three-part positioning statement
✔️ Three specific actions to take in the next seven days
✔️ A workbook – three tools and framework to work on your business during the sessions and finish executing after
Four hours that give you what six months of uncertainty cannot
Most business owners spend months knowing something needs to change but unable to name exactly what. This session names it — with rigour, in a room of peers facing the same question.
You leave with a written diagnosis of your market position, a clear identification of where the gap is, and a first strategic direction specific enough to act on the next day. It is a promise of clarity — which, in our experience, is what most business owners need most and have the least of.
The summer window before September’s high season is the right time. Businesses that will use it to do this work will come back to Q4 stronger and more resilient than before.
RESERVE YOUR EXECUTIVE BRIEFING TICKET
599AED per person including:
- Breakfast service and coffee
- Three working sessions applied directly to your business
- Workbook — your diagnosis built session by session
- Standing canapé reception & peer networking
About Us
Marketing consultancy with business at its core
Kovalys Connect combine a powerful business community with expert marketing consultancy to help companies grow, enter new markets, strengthen their brand, and build resilience in the UAE.
Whether you are expanding into the UAE or adapting your existing business to the new environment, we deliver practical, results-driven strategies grounded in the reality of the local market.
We support two main types of clients:
- Foreign companies entering the UAE with market entry strategies, go-to-market planning, and product launches.
- Established UAE businesses looking to grow, reposition their brand, improve customer acquisition and retention, or navigate challenging economic conditions through business resilience and restructuring.
Our advantage? Over 10 years of hands-on experience in brand strategy, positioning, and market development — combined with real-time intelligence from our active community of 1,000+ business owners and founders in Dubai.
More Informations
- Private event. By reservation only. No Walk-ins.
- Attendees : Business Owners & C-Suite Executives of established businesses in the UAE
- Feel free to reach out to us if you need further information.
Event Venue
Business Bay, Exact location on registration only., Dubai, United Arab Emirates
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