The Business of Influence: What it really takes

Hosted by Cultra Collective | Black History Month Special

*This event celebrates and supports Black women through open, honest conversation. To preserve the space and its purpose, attendance is intended for those who identify as Black women.

• Insider insights: Learn how industry leaders from Netflix, YouTube & Halpern launch premieres, run global campaigns, and break barriers in senior roles.
• Unfiltered truths: Hear from women shaping culture about the wins, challenges, and realities of building influence.
• Practical takeaways: Gain strategies you can use to supercharge your career in PR, content creation and influence.
• Powerful connections: Network with ambitious creatives, executives, and industry professionals who share your vision.

• Navigate PR, film, and the creator economy with confidence.
• Build campaigns and projects that stand out globally.
• Leverage resilience and authenticity to unlock influence.
• Position themselves for leadership opportunities in media and culture.

6:30 – 7:00 PM | Arrival

7:00 – 7:50 PM | Panel Discussion

• Behind the Influence — the unseen logistics of major cultural moments, from Netflix premieres in Leicester Square to Cannes Lions activations
• What It Really Takes — the truth about careers in beauty PR, media and content creation

7:50 – 8:10 PM | Audience Q&A

8:15 – 9:30 PM | Networking with drinks and goodie bags

Ticket includes: Panel access, gift bag, drinks available at the bar and networking opportunities.

General Admission: £10

Limited to 60 attendees — secure your spot early.

Event Venue & Nearby Stays

WPP London - One Southwark Bridge, 1 Southwark Bridge Road, London, United Kingdom